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A survey of marketing research: organization functions budget compensation by American Marketing Association | Warren, Dik [Editor] | American Marketing Association. Material type:  Book; Format:
print
; Literary form:
Not fiction
Publication details: Chicago American Marketing Association 1963Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.83 A6S8.
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Accountable marketing: linking marketing actions to financial performance by Stewart, David W [Editor] | Gugel, Craig T [Editor]. Material type: Book; Format:
print
; Literary form:
Not fiction
Publication details: New York Routledge 2016Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.8 A2.
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Advancing marketing efficiency by American Marketing Association | Stockman, Lynn H [Editor ] | American Marketing Association. Material type: Book; Format:
print
; Literary form:
Not fiction
Publication details: Chicago American Marketing Association 1959Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.8082 A6A2.
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Agricultural Marketing Material type:  Continuing resource; Format:
print
Current publication frequency: 12.Publication details: Washington D. C. Consumer and Marketing Service, Availability: No items available.
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Agricultural marketing in India: report on the co-operative marketing of agricultural produce in India by India. Agricultural Marketing Advisor. Series: Marketing series no. 42Material type: Book; Format:
print
; Literary form:
Not fiction
Publication details: Delhi Manager of Publication 1943Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 338.140954 .
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Analyzing and improving marketing performance:" marketing audits" in theory and practice by American Management Association. Marketing Divsion | American Management Association. Series: AMA management report no. 32Material type: Book; Format:
print
; Literary form:
Not fiction
Publication details: New York American Management Association 1959Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.8082 A6A6.
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Aspects of modern marketing: tools, techniques, and market trends by American Management Association. Marketing Divison. Series: AMA management report no. 15Material type: Book; Format:
print
; Literary form:
Not fiction
Publication details: New York American Marketing Association 1958Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.8082 .
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Basic marketing: a managerial approach by McCarthy, E. Jerome. Edition: Revised editionMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publication details: Homewood Richard D. Irwin, Inc. 1964Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.8 M2B2.
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Beyond consumer marketing: sectoral marketing ad emerging trends by Panwar, J. S. Material type: Book; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Response Books 2004Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.8 P2B3.
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Bradford's directory of marketing research agencies in the United States and the world by Bradford, Ernest S. Edition: 10th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publication details: Virginia Bradford's Directory of Marketing Research Agencies 1963Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: R 658.83058 B7/63-64.
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Brand experience: the marketing mind-game Material type: Book Publication details: Delhi RC&M Experiential Marketing Availability: No items available.
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Breakthrough marketing plans: how to stop wasting time and start driving growth by Calkins, Tim. Edition: 2nd edMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publication details: New York Palgrave Macmillan 2012Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.802 C2B7-2012.
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Bulletin on the marketing of Palmyra fiber in India by | India. Directorate of Marketing and Inspection. Series: Marketing Series , no.82Material type: Book; Format:
print
; Literary form:
Not fiction
Publication details: Delhi The Manager of Publications 1955Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 338.1749745 I6B8 .
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Bulletin on the marketing of sannhemp in India by India. Directorate of Marketing and Inspection. Series: Agricultural marketing in India. Marketing series no. 135Edition: 2dMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publication details: 1963Availability: No items available.
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Business marketing management: marketing of business products and services by Eckles, Robert W. Material type: Book; Format:
print
; Literary form:
Not fiction
Publication details: Englewood Cliffs Prentice-Hall 1990Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.8 E2B8.
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Careers in marketing:an institute of marketing review by Straton-Ferrier, J.D [Editor]. Series: Management seriesEdition: Revised edn.Material type: Book; Format:
print
; Literary form:
Not fiction
Publication details: London Pan Books 1970Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.8 S8C2.
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Case studies in making marketing accountable: metrics for measuring marketing effectiveness by Kamath, Renuka [Editor] | Aggarwal Sharma, Ashita [Editor]. Publication details: Mumbai S.P. Jain Institute of Management and Research 2012Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.8 C23.
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Case studies in making marketing accountable: metrics for measuring marketing effectiveness by Kamath, Renuka [Editor] | Aggarwal Sharma, Ashita [Editor]. Material type: Book; Format:
print
; Literary form:
Not fiction
Publication details: Mumbai S.P. Jain Institute of Management and Research 2012Availability: Items available for reference: Vikram Sarabhai Library Not for loan (1) Call number: D002187.
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Case studies in marketing effectiveness: selected entries from SPJIMR marketing impact awards 2011 by Aggarwal Sharma, Ashita | Chattopadhyay, Atish | Kamath, Renuka | Kulkarni, Anil B | Mohan, Harsh | Palekar, S. K | Rao, M. S. Material type: Book; Format:
print
; Literary form:
Not fiction
Publication details: Mumbai S. P. Jain Institute of Management and Research 2011Availability: Items available for reference: Vikram Sarabhai Library Not for loan (1) Call number: D002186.
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Case studies in marketing management (with brief comments on marketing concepts) by Sherlekar, S. A | Sherlekar, V. S. Material type: Book; Format:
print
; Literary form:
Not fiction
Publication details: Bombay Himalaya Publishing House 1983Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.8 S4C2.
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