Refine your search

Your search returned 97 results.

Not what you expected? Check for suggestions
Sort
Results
Phenomenological view of consumer behaviour: different currents and methods by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: France Centre for Research in Management and Economics 1991
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.83 B3P4.

Globalization of consumer markets : structures and strategies by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York International Business Press 1994
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.84 G51.

Strategic marketing management: concepts and cases: an Indian context by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi Global Business Press 1995
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.8 K4S8.

Study of the repurchase behaviour of farmers: case of the Indian tractor market (Thesis) by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ahmedabad IIM, Ahmedabad 1997
Availability: Items available for reference: Vikram Sarabhai Library: Processing Center (1)Call number: TH 1997/09. Not available: Vikram Sarabhai Library: Not for Issue (1).

Consumer evaluation of brand extensions: the process, and moderating role of involvement (Thesis) by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ahmedabad IIM, Ahmedabad 1998
Availability: Items available for reference: Vikram Sarabhai Library: Processing Center (1)Call number: TH 1998/04 . Not available: Vikram Sarabhai Library: Not for Issue (1).

Digital marketing: global strategies from the world's leading experts by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York John Wiley 2001
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.8 W4D4 .

Studies on consumer behaviour by Series: Indian statistical series no. 6
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Bombay Asia Publishing House 1960
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 339.4 G2S8.

Consumer behaviour in India: an econometric study by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Concept Publishing Company 1980
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 339.42 M2C6.

Consumer Behaviour by
Edition: 2nd Edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York John Wiley 1989
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 339.42 W4C6/89.

Future and me: power of the youth market in Asia by
Publication details: Singapore John Wiley & Sons (Asia) Pte.,Ltd. 2008
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.8342 H3F8.

Global marketing and advertising: understanding cultural paradoxes by
Edition: 3rd
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Los Angeles Sage Publications 2010
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.8 M6G5/2010.

Household consumer expenditure in India 2006-07
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi National Sample Survey Organisation 2007
Online resources:
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: ER187.

Household consumer expenditure in India, 2005-06
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi National Sample Survey Organisation 2006
Online resources:
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: ER186.

Neuromarketing in the B-to-B sector: importance, potential and its implications for brand management by
Publication details: Hamburg Diplomica Verlag GmbH 2012
Availability: Not available: Vikram Sarabhai Library: Checked out (1).

Consumer neuroscience by
Publication details: USA LENNEX Corp 2012
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.8342 R8C6.

Impact of perceived bases of power of brand on consumers' behaviour and attitude in a brand-consumer relationship context (CD) by
Publication details: Ahmedabad Indian Institute of Management, Ahmedabad 2013
Availability: Items available for reference: Vikram Sarabhai Library: Processing Center (1)Call number: TH 2013-05.

Stuffocation: living more with less by
Publication details: London Penguin Books 2015
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 306 W2S8.

The costs of living: how market freedom erodes the best things in life by
Publication details: USA Xlibris Corporation 2000
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 339.420973 S2C6.

Marketing whitebook 2015-16: the essential handbook for marketers by
Edition: 11th
Material type: Text Text; Literary form: Not fiction
Publication details: New Delhi Businessworld 2015
Availability: Not available: Vikram Sarabhai Library: Reserve Sequence (1).

Understanding the consumer behaviour, pre and post-acquisition for paid-subscription online video streaming (CD) by
Material type: Computer file Computer file; Format: electronic
Publication details: Ahmedabad Indian Institute of Management Ahmedabad 2019
Online resources:
Availability: Not available: Vikram Sarabhai Library: Not for Issue (1).

Pages