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4-D branding: cracking the corporate code of the network economy by Gad, Thomas. Material type:  Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Pearson Education Asia 2001Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 659.12 G2F6.
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Adkatha: the story of Indian advertising by Halve, Anand | Sarkar, Anita. Publication details: Goa Centrum Charitable Trust 2011Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 659.10954 H2A2.
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Advanced brand management: from vision to valuation by Temporal, Paul. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Singapore John Wiley & Sons (Asia) Pte Ltd., 2002Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 659.12 T3A2.
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Amul's India: concept, design and co-ordination by dy works based on 50 years of Amul advertising by daCunha Communication. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Noida HarperCollins Publishers 2012Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.827 A6.
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Asian branding: a great way to fly by Batey, Ian. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Singapore Prentice-Hall 2002Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 659.12 B2A8.
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Best of brand equity by Economic Times. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Bombay Times of India 1992Availability: Not available: Lost (1).
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Best of brand equity by Economic Times | Economic Times. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Bombay Times of India 1997Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 659.12 E2B3.
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Brand building advertising: concepts and cases (Case Book II) by Parameswaran, M. G | Medh, Kinjal. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Tata McGraw Hill Education Pvt Ltd., 2011Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 659.10954 P2B7.
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Brand child: remarkable insights into the minds of today's global kids and their relationships with brands by Lindstrom, Martin | Seybold, Patricia B. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: London Kogan Page 2003Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 659.12 L4B7.
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Brand failures: the truth about the 100 biggest branding mistakes of all time by Haig, Matt. Edition: 2ndMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: London Kogan Page 2011Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.827 H2B7-2011.
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Brand management: the Indian context by Moorthi, Y. L. R. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Vikas Publishing House Pvt. Ltd. 1999Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.8 M6B7.
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Brand manners: how to create the self-confident organisation to live the brand by Pringle, Hamish | Gordon, William. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Chichester John Wiley & Sons 2001Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 659.12 P7B7.
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Brand new justice: how branding places and products can help the developing World by Anholt, Simon. Publication details: Noida Reed Elsevier India Pvt. Ltd. 2008Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.827 A6B7.
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Brand positioning: strategies for competitive advantage by Sengupta, Subroto. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Tata McGraw-Hill Publishing Co. Ltd., 1990Availability: Items available for loan: Vikram Sarabhai Library (4) Call number: 659.12 S3B7-4, ... Not available: Lost (2).
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Branding your business: promoting your business attracting customers and standing out in market place by Hammond, James. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Kogan Page 2008Availability: Not available: Lost (1).
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Branding: a practical guide to planning your strategy by Randall, Geoffrey. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Kogan Page 2003Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 659.12 R2B7.
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Branding: concepts and process by Pati, Debashis. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Delhi Macmillan India Ltd., 2002Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 659.12 P2B7.
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Brands and branding by Clifton, Rita | Simmons, John | Ahmed, Sameena | Allen, Tony | Anholt, Simon | Thompson, Bahr Anne | Barwise, Patrick | Blackett, Tom | Bowker, Deborah | Brymer, Chuck | Doane, Deborah | Faulkner, Kim | Feldwick, Paul | Hilton, Steve | Lindemann, Jan | Poulter, Allan | Smith, Shaun. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: London Profile Books 2003Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.8 C5B7.
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Brands in the balance: meeting the challenge to commercial identity by Drawbaugh, Kevin. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Delhi Pearson Education Asia 2001Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 659.12 D7B7.
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Brands: visions and values by Goodchild, John [Editor] | Callow, Clive [Editor]. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Chichester John Wiley & Sons 2001Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 659.12 B73.
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