Your search returned 13 results.

Not what you expected? Check for suggestions

Results
		No cover image available Marketing and economic performance: meaning and measurement by Buzzell, Robert D Series: Marketing Science Institute Working paper, Preliminary research report Material type: Text; Format: print ; Literary form: Not fiction Publication details: Cambridge Marketing Science Institute 1972 Availability: Items available for loan: Vikram Sarabhai Library (2)Call number: 658.8 B8M2-1, ... Place hold Add to cart (remove)
		No cover image available Unobtrusive marketing research techniques by Ray, Michael L Series: Marketing Science Institute Working Paper Material type: Text; Format: print ; Literary form: Not fiction Publication details: Cambridge, Mass. Marketing Science Institute 1973 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.83 R2U6. Lists: 2.MARKETING. Place hold Add to cart (remove)
		No cover image available Public policy and the marketing practitioners: toward bridging the gap by Greyser, Stephen A Series: Marketing Science Institute, Working paper, Preliminary research project Material type: Text; Format: print ; Literary form: Not fiction Publication details: Cambridge, Mass. Marketing Science Institute 1973 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.8 G7P8. Lists: Public Policy books for SPP. Place hold Add to cart (remove)
		No cover image available A decision sequence analysis of developments in marketing communications by Ray, Michael L Series: Marketing Science Institute, Working paper, Preliminary research report Material type: Text Publication details: Cambridge,Mass Marketing Science Institute 197 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.8 R2D3. Lists: 2.MARKETING. Place hold Add to cart (remove)
		No cover image available Marketing in non-profit organizations by Shapiro, Benson Series: Marketing Science Institute, Working paper, Preliminary research report X-70-6 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Cambridge, Mass. Marketing Science Institute 1972 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.8 S4M2. Lists: 2.MARKETING. Place hold Add to cart (remove)
		No cover image available Advertising's standards and content executive's perspective by Greyser, Stephen A Reece, Bonnie B Series: Marketing science institute, working paper, preliminary research report, X-71-7 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Cambridge Mass Marketing Science Institute 1972 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 659.1 G7A2. Place hold Add to cart (remove)
		No cover image available Student attitudes toward business and marketing institutions and practices by Ward, Scott Reale, Greg Series: Marketing Science Institute Working paper, Preliminary Research report, P-74 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Cambridge Marketing Science Institute 1972 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 659.1 W2S8. Place hold Add to cart (remove)
		No cover image available A model of customer satisfaction with service encounters involving failure and recovery by Smith, Amy K Bolton, Ruth N Wagner, Janet Series: Marketing Science Institute, Working paper report, no.98-100 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Cambridge Marketing Science Institute 1998 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.8 S6M6. Place hold Add to cart (remove)
		No cover image available Commercial adoption of advances in the analysis of scanner data by Bucklin, Randolph E Gupta, Sunil Series: Marketing Science Institute, Working paper report, no.98-103 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Cambridge Marketing Research Institute 1998 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.8072 B8C6. Place hold Add to cart (remove)
		No cover image available Impact of marketing policy on promotional price elasticities and baseline sales by Zenor, Michael J Bronnenberg, Bart J McAlister, Leigh Series: Marketing Science Institute, Working paper report, no.98-101 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Cambridge Marketing Science Institute 1998 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.8 Z3I6. Place hold Add to cart (remove)
		No cover image available Organizing for radical product innovation by Chandy, Rajesh K Tellis, Gerard J Series: Marketing Science Institute, Working paper report, no.98-102 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Cambridge Marketing Science Institute 1998 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.8 C4O7. Place hold Add to cart (remove)
		No cover image available The pricing of consumer goods: theory and practice by Shapiro, Benson P Series: Marketing Science Institute Working paper Material type: Text; Format: print ; Literary form: Not fiction Publication details: Cambridge, Massachusetts Marketing Science Institute 1972 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 338.52 S4P7. Place hold Add to cart (remove)
		No cover image available Will the real consumer-activist please stand up: an examination of consumers' opinions about marketing practices by Hustad, Thomas P Pessemier, Edgar A Series: Marketing Science Institute working paper preliminary research report, P-57-E Publication details: Cambridge Marketing Science Institute 1972 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 301.153 H8W4. Place hold Add to cart (remove)