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		No cover image available Transaction decoupling: the effects of price bundling on the decision to consume by Soman, Dilip Gourville, John T Series: MSI working paper report no.98-131 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Cambridge Marketing Science Institute 1998 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 339.42 S6T7. Place hold Add to cart (remove)
		No cover image available Sex appeals in advertising by Dilip Soman and Shubhajit Sen (Student Project) by Soman, Dilip Sen, Shubhajit Material type: Text; Format: print ; Literary form: Not fiction Publication details: Ahmedabad Capital market 1990 Availability: Items available for reference: Vikram Sarabhai Library: Not for loan (1)Call number: SP 1990/226 . Add to cart (remove)
		Managing customer value: one stage at a time by Soman, Dilip Marandi, Sara N Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Cambridge University Press 2010 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.812 S6M2. Place hold Add to cart (remove)
		The last mile: creating social and economic value from behavioral insights by Soman, Dilip Publication details: Toronto University of Toronto Press 2015 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 330.019 S6L2. Place hold Add to cart (remove)
		Behavioral science in the wild by Mazar, Nina [Editor] Soman, Dilip [Editor] Series: Behaviorally informed organizations Material type: Text; Literary form: Not fiction Publication details: Toronto University of Toronto Press 2022 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 302.35 B3. Place hold Add to cart (remove)
		What works, what doesn’t (and when): case studies in applied behavioral science by Soman, Dilip [Editor] Series: Behaviorally informed organizations Material type: Text; Literary form: Not fiction Publication details: London University of Toronto Press 2024 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 150.72 W4. Place hold Add to cart (remove)