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The customer-centered enterprise: how IBM and other world-class companies achieve extraordinary results by putting customers first by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York McGraw-Hill 2000
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.812 T4C8.

Why they don't buy: the science of selling online by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow Financial times/Prentice-Hall 2002
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.83 M2W4.

Domestic brilliance to universal excellence: quest for organisational success by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Excel Books 2005
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.812 D6.

Retailing in the 21st century: current and future trends by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Berlin Springer 2006
Availability: Items available for loan: Vikram Sarabhai Library (2)Call number: 658.87 R32-1, ...

Seeing the state: governance and governmentally in India by Series: Contemporary South Asia, 10
Publication details: Cambridge Cambridge University Press 2005
Availability: Not available: Vikram Sarabhai Library: Checked out (1).

Survey paper on yield management by Sanjay Prasad (Student Project) by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ahmedabad Indian Institute of Management 2001
Availability: Items available for reference: Vikram Sarabhai Library: Not for loan (1)Call number: SP 2001/883 .

Effectiveness of varying sales style on consumer orientations by T V Rao (Working Paper No. 1976/107) by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ahmedabad Indian Institute of Management 1976
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: WP 1976 (107) .
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Profiling customers through personality theory to design appropriate communication (CD) by
Material type: Computer file Computer file; Format: electronic
Publication details: Ahmedabad Indian Institute of Management Ahmedabad 2020
Online resources:
Availability: Not available: Vikram Sarabhai Library: Not for Issue (1).

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