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Hospitality marketing: an introduction by Bowie, David | Buttle, Francis. Material type:  Book; Format:
print
; Literary form:
Not fiction
Publication details: Boston Elsevier 2004Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 647.94 B6H61.
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Impact and scope of QR codes (Quick Response) as direct marketing tool in Indian marketing scenario by Agarwal, Mohit | Singh, Kuldeep. Material type: Book; Format:
print
; Literary form:
Not fiction
Publication details: Ahmedabad Indian Institute of Management 2013Availability: Items available for reference: Vikram Sarabhai Library Not for loan (1) Call number: SP 2013/1876.
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Industrial marketing research by Cox, William Edwin. Series: Ronald series on marketing managementMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publication details: New York John Wiley & sons 1979Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.83 C6I6.
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Industrial marketing strategy by Webster, Frederick E. Series: Ronald series on marketing managementMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publication details: New York John Wiley & Sons 1979Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.8 W3I6.
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Inside-out marketing : how to create an internal marketing strategy by Dunmore, Michael. Material type: Book; Format:
print
; Literary form:
Not fiction
Publication details: London Kogan Page 2002Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.84 D8I6.
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Internal marketing: directions for management by Varey, Richard J [Editor] | Lewis, Barbara R [Editor]. Material type: Book; Format:
print
; Literary form:
Not fiction
Publication details: London Routledge 2000Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.8 I6.
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International direct marketing : principles, best practices, marketing facts by Krafft, Manfred. Material type: Book; Format:
print
; Literary form:
Not fiction
Publication details: Berlin Springer 2007Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.84 I6.
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International marketing by Terpstra, Vern. Series: Holt, Rinehart and Winston marketing seriesMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publication details: New York Holt, Rinehart and Winston 1972Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.8 T3I6/72.
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Internet marketing: a practical approach in the Indian context by Maity, Moutusy. Material type: Book; Literary form:
Not fiction
Publication details: New Delhi Oxford University Press 2017Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.840954 M2I6.
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Journal of Marketing Material type:  Continuing resource; Format:
print
Current publication frequency: Bimonthly.Publication details: Chicago American Marketing Association Online access: E-Journal Availability: No items available.
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Journal of marketing : a journal for the advancement of science in marketing Vol.14 Material type: Book; Format:
print
; Literary form:
Not fiction
Publication details: - - -Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: JB13535.
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Journal of Marketing Trends Material type: Continuing resource; Format:
print
Current publication frequency: 4.Publication details: Marketing Trends Association Availability: No items available.
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Kellogg on integrated marketing by Iacobucci, Dawn [Editor] | Calder, Bobby [Editor]. Material type: Book; Format:
print
; Literary form:
Not fiction
Publication details: New Jersey John Wiley & Sons, Inc. 2003Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.8 K3.
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Malcolm McDonald on marketing planning: understanding marketing plans and strategy by McDonald Malcolm. Material type: Book; Format:
print
; Literary form:
Not fiction
Publication details: London Kogan Page 2008Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.8902 M2.
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Managerial marketing; strategy and cases by Bell, Martin L | Vincze, Julian W. Material type: Book; Format:
print
; Literary form:
Not fiction
Publication details: New York Elsevier 1988Availability: Not available: Lost (1).
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Managing the marketing research function by Adler, Lee | Mayer, Charles S. Series: Monograph series, American Marketing Association, no.5Material type: Book; Format:
print
; Literary form:
Not fiction
Publication details: Chicago American Marketing Association 1977Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.83 A2M2.
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Market-share analysis: evaluating competitive marketing effectiveness by Cooper, Lee G | Nakanishi, Masao. Series: International series in quantitative marketingMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publication details: Boston Kluwer Academic Publishers 1988Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.8 C6M22.
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Marketing by McIver, Colin | Wilson, Gordon C [Edition]. Edition: 2nd ed. Revised editionMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publication details: London Business Publications, Inc. 1964Availability: Not available: Lost (1).
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Marketing by Eliashberg, J [Editor] | Lilien, G. L [Editor]. Series: Handhooks in operations research and management science, Vol. 5Material type: Book; Format:
print
; Literary form:
Not fiction
Publication details: Amsterdam North-Holland 1993Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.8 M214.
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Marketing by | U.S. Department of Agriculture. Material type: Book; Format:
print
; Literary form:
Not fiction
Publication details: Washington U.S. Government Printing Office 1954Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: R 631.18 U6M2 .
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