Internet Marketing

This list contains 54 titles

Emarketing excellence: planning and optimizing your digital marketing

by Chaffey, Dave | Smith, PR.

Edition: 4th ed. Publication details: London Routledge 2013Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.872 C4E6/2013.
Facebook marketing: designing your next marketing campaign

by Levy, Justin R.

Edition: 2nd ed.Material type: Text Book; Format: print ; Literary form: Not fiction Publication details: Noida Dorling Kindersley (India) Pvt. Ltd., 2011Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.872 L3F2.
Getting your business wired: using computer networking and the internet to grow your business

by Kilmer, William E.

Material type: Text Book; Format: print ; Literary form: Not fiction Publication details: New York AMACOM, American Management Association 1999Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 338.64 K4G3.
How to make a fortune on the internet

by Siegel, Martha.

Material type: Text Book; Format: print ; Literary form: Not fiction Publication details: New York HarperCollins Publishers India 1997Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.8 S4H6.
Instagram power: build your brand and reach more customers with the power of pictures

by Miles, Jason G.

Publication details: New Delhi McGraw Hill Education 2014Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.872 M4I6.
Internet as a strategic marketing communication tool: current experiences & industry perceptions by Aditya Agarwal and Shalu Wasu (Student Project)

by Agraval, Aditya | Wasu, Shalu.

Material type: Text Book; Format: print ; Literary form: Not fiction Publication details: Ahmedabad Indian Institute of Management 1999Availability: Items available for reference: Vikram Sarabhai Library Not for loan (1) Call number: SP 1999/686 .
Internet marketing

by Sheth, Jagdish N | Eshghi, Abdolreza | Krishnan, Balaji C.

Material type: Text Book; Format: print ; Literary form: Not fiction Publication details: Fort Worth Harcourt College Publishers 2001Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.8 S4I61.
Internet marketing

by Hofacker, Charles F.

Edition: 3rd ed.Material type: Text Book; Format: print ; Literary form: Not fiction Publication details: New York John Wiley & Sons, Inc 2001Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.84 H6I6/2001.
Internet marketing and electronic commerce by S.K. Nanda (Student Project)

by Nanda, S. K.

Material type: Text Book; Format: print ; Literary form: Not fiction Publication details: Ahmedabad Indian Institute of Management 2001Availability: Items available for reference: Vikram Sarabhai Library Not for loan (1) Call number: SP 2001/825 .
Internet marketing research: theory and practice

by Lee, Ook.

Material type: Text Book; Format: print ; Literary form: Not fiction Publication details: Hershey IDEA Group Publishing 2001Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.8 L3I61.
Internet marketing: building advantage in a networked economy

by Mohammed, Rafi A | Fisher, Robert J | Jaworski, Bernard J | Cahill, Aileen M.

Edition: Internationnal EditionMaterial type: Text Book; Format: print ; Literary form: Not fiction Publication details: Boston McGraw-Hill/ Irwin 2001Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.8 M6I6.
Making markets : how firms can design and profit from online auctions and exchanges

by Kambil, Ajit | van Heck, Eric.

Material type: Text Book; Format: print ; Literary form: Not fiction Publication details: Boston Harvard Business School Press 2002Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.84 K2M2.
Market research in the internet age: leveraging the internet for market measurement and consumer insight

by Monster, Robert W | Pettit, Raymond C.

Material type: Text Book; Format: print ; Literary form: Not fiction Publication details: New York John Wiley & Sons (Asia) Pte Ltd 2002Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.8 M2M23.
Marketing to the social web: how digital customer communities build your business

by Weber, Larry.

Publication details: Hoboken John Wiley and Sons 2007Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.872 W3M2.
Mastering the digital market place: practical strategies for competitiveness in the new economy

by Aldrich, Douglas F | Kearney, A.T.

Series: Practical Strategies for Competitiveness in the New EconomyMaterial type: Text Book; Format: print ; Literary form: Not fiction Publication details: New York John Wiley & sons,Inc. 1999Availability: Items available for loan: Vikram Sarabhai Library (2) Call number: 658.8 A5M2-1, ...
Mobile marketing: an hour a day

by Pasqua, Rachel | Elkin, Noah.

Publication details: New Delhi Wiley 2013Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.872 P2M6.
Multichannel marketing: metrics and methods for on and offline success

by Arikan, Akin.

Publication details: Indiana Wiley Publishing, Inc. 2008Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.872 A7M8.
Net gain: expanding markets through virtual communities

by Hagel, John | Armstrong, Arthur G.

Material type: Text Book; Format: print ; Literary form: Not fiction Publication details: Boston Harvard Business School Press 1997Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.8 H2N3.
Net success: 24 leaders in web commerce show you how to put the internet to work for your business

by Haylock, Christina Ford | Muscarella, Len | Schultz, Ron.

Material type: Text Book; Format: print ; Literary form: Not fiction Publication details: Massachusetts Adams Media Corporation 1999Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 338.7 H2N3.
Now or never: how companies must change today to win the battle for internet consumers

by Modahl, Mary.

Material type: Text Book; Format: print ; Literary form: Not fiction Publication details: New York HarperBusiness 2000Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.8 M6N6.
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