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		No cover image available Market-share analysis: evaluating competitive marketing effectiveness by Cooper, Lee G Nakanishi, Masao Series: International series in quantitative marketing Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston Kluwer Academic Publishers 1988 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.8 C6M22. Lists: 2.MARKETING. Place hold Add to cart (remove)
		Marketing decisions under uncertainty by Nguyen, Dung Series: International Series in Quantitative Marketing Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston Kluwer Academic Publishers 1997 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.8 N4M2. Place hold Add to cart (remove)
		Market segmentation: conceptual and methodological foundations by Wedel, Michel Kamakura, Wagner A Series: International series in quantitative marketing Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: The Netherlands Kluwer Academic Publishers 2000 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.8 W3M2/2003. Place hold Add to cart (remove)
		Market response models: econometric and time series analysis by Hanssens, Dominique M Parsons, Leonard J Schultz, Randall L Series: International series in quantitative marketing Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston Kluwer Academic Publishers 2001 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.8015195 H2M2. (1 votes) Place hold Add to cart (remove)
		Database marketing: analyzing and managing customers by Blattberg, Robert C Kim, Byung-Do Neslin, Scott A Series: International series in quantitative marketing Publication details: New York Springer 2008 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.872 B5D2. Place hold Add to cart (remove)
		Mathematical models of distribution channels by Ingene, Charles A Parry, Mark E Series: International Series in Quantitative Marketing (v. 17) Publication details: Oxford Springer 2004 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.8700151 I6M2. (1 votes) Place hold Add to cart (remove)