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		Product management: strategy and organization by Pessemier, Edgar A Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Malabar Robert E. Krieger Publishing Company 1986 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.5 P3P7. Place hold Add to cart (remove)
		No cover image available Applications of the sciences in marketing management by Bass, Frank M [Editor] King, Charles W [Editor] Pessemier, Edgar A [Editor] Series: Wiley marketing series Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York John Wiley and Sons 1968 Availability: Items available for loan: Vikram Sarabhai Library (2)Call number: 658.8 B2A7-2, ... Place hold Add to cart (remove)
		No cover image available Experimental methods of analyzing demand for branded consumer goods with applications to problems in marketing strategy by Pessemier, Edgar A Series: Bureau of Economic and Business Research Bulletin.no.39 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Pullman Washington State University Press 1963 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.83 P3E9. Place hold Add to cart (remove)
		No cover image available New product decisions; an analytical approach by Pessemier, Edgar A Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York McGraw-Hill 1966 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.83 P3N3. Place hold Add to cart (remove)
		Product planning and management: designing and delivering value by Moore, William L Pessemier, Edgar A Series: McGraw-Hill series in marketing Edition: McGraw-Hill International Edition Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York McGraw-Hill 1993 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.57 M6P7. Place hold Add to cart (remove)
		No cover image available Product management: strategy and organization by Pessemier, Edgar A Series: Wiley/Hamilton series in marketing Material type: Text; Format: print ; Literary form: Not fiction Publication details: Santa Barbara John Wiley & Sons 1977 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.5 P3P7 . Place hold Add to cart (remove)
		No cover image available Will the real consumer-activist please stand up: an examination of consumers' opinions about marketing practices by Hustad, Thomas P Pessemier, Edgar A Series: Marketing Science Institute working paper preliminary research report, P-57-E Publication details: Cambridge Marketing Science Institute 1972 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 301.153 H8W4. Place hold Add to cart (remove)