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		Marketing myths that are killing business: the cure for death wish marketing by Clancy, Kevin J Shulman, Robert S Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York McGraw-Hill, Inc. 1994 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.8 C5M2. Lists: 2.MARKETING. Place hold Add to cart (remove)
		Uncover the hidden power of television programming...and get the most from your advertising budget by Clancy, Kevin J Lloyd, David W Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Sage publications 1999 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 384.55 C5U6. Place hold Add to cart (remove)
		Simulated test marketing: technology for launching successful new products by Clancy, Kevin J Shulman, Robert S Wolf, Marianne M Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York Lexington Books 1994 Availability: Items available for loan: Vikram Sarabhai Library (2)Call number: 658.80285 C5S4-1, ... Place hold Add to cart (remove)

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