Joint family influence on consumer decision making: a study of the role of extended family members in the decision making process by Deepika C. Bal and Sharada Velamuri (Student

By: Contributor(s): Material type: TextTextPublication details: Ahmedabad 1993 Indian Institute of ManagementDescription: 129 pSubject(s): DDC classification:
  • SP 1993/383
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Item type Current library Collection Shelving location Call number Status Date due Barcode
Student Project Vikram Sarabhai Library Reference Students Project SP 1993/383 (Browse shelf(Opens below)) Not for loan SP000383

Submitted to Prof. S. V. Nathan

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