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		Marketing management: a strategic approach by Boyd, Harper W Walker, Orville C Series: Irwin series in marketing Material type: Text; Format: print ; Literary form: Not fiction Publication details: Homewood, Ill. Irwin 1990 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.8 B6M2. Place hold Add to cart (remove)
		Marketing strategy: planning and implementation by Walker, Orville C Boyd, Harper W Larreche, Jean-Claude Series: Irwin series in marketing Material type: Text; Format: print ; Literary form: Not fiction Publication details: Homewood Irwin 1992 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.8 W2M2. Place hold Add to cart (remove)
		Marketing management: a strategic approach with a global orientation by Boyd, Harper W Larreche, Jean-Claude Walker, Orville C Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York Irwin 1998 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.8 B6M2/98. Place hold Add to cart (remove)
		No cover image available Management control of product development projects by Bonner, Joseph Ruekert, Robert W Walker, Orville C Series: MSI working paper report no.98-120 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Cambridge Marketing Science Institute 1998 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.4 B6M21. Place hold Add to cart (remove)
		Marketing management: a strategic decision-making approach by Boyd, Harper W Walker, Orville C Mullins, John Lerreche, Jean-Claude Edition: 4th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston McGraw-Hill 2002 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.8 B6M2/2002. Place hold Add to cart (remove)
		Marketing strategy: a decision-focused approach by Walker, Orville C Boyd, Harper W Mullins, John Edition: 4th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Tata McGraw-Hill 2003 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.8 W2M21/2003. Place hold Add to cart (remove)
		No cover image available Marketing strategy: a decision- focused approach (CD) by Walker, Orville C Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Tata McGraw-Hill 2003 Availability: Items available for reference: Vikram Sarabhai Library: Not for loan (1)Call number: D000490 . Add to cart (remove)
		Marketing strategy: a decision-focused approach by Walker, Orville C Boyd, Harper W Mullins, John Larreche, Jean-Claude Edition: 5th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Tata McGraw-Hill 2003 Availability: Items available for loan: Vikram Sarabhai Library (2)Call number: 658.8 W2M21/2003-1, ... Place hold Add to cart (remove)