Cases and exercises in international business
Material type:
- 9780130661050
- 338.88
Item type | Current library | Item location | Shelving location | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|
Books | Vikram Sarabhai Library | Rack 23-B / Slot 967 (0 Floor, East Wing) | General Stacks | 338.88 R2C2 (Browse shelf(Opens below)) | Available | 156399 |
This casebook provides readers with an application-oriented approach to learning international business, allowing them to apply text material to problems relevant to global business activities. A nine-part organization groups cases and exercises into basic themes and various aspects of international business under the headings of: the environment of international business; international trade issues; the global monetary system; international strategy and alliances; international marketing; import/export, location decisions, global manufacturing; international human resource management and culture; international finance, accounting, and taxation; and ethics in international business. For individuals interested in the issues and ideas of international business.
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