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The essential brand book: over 100 techniques to increase brand value by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Kogan Page 2000
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 659.12 E5E8.

The essential brand book: over 100 techniques to increase brand value by
Edition: 2nd
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Kogan Page 2002
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 659.12 E5E8-2002.

Wonder woman: marketing secrets for the trillion-dollar customer by
Publication details: New York Palgrave Macmillan 2008
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.8 E5W6.

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