Strategies in pricing, sales and distribution and communication: a casebook by Arvind Sahay
Material type:
- FP 658.8 S2B8
Item type | Current library | Item location | Collection | Shelving location | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|---|
Books | Vikram Sarabhai Library | Reference / Slot 1462 (2nd Floor West Wing) | Non-fiction | Faculty Publication | FP 658.8 S2B8 (Browse shelf(Opens below)) | Available | 162250 |
This collection of the 9 case studies focuses on the experience of nine hi-tech companies navigating the turbulence of new competition and new business models caused by new technologies.
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