Strategic decision making for growth in startup/entrepreneurial business (CD)

By: Contributor(s): Material type: Computer fileComputer filePublication details: Ahmedabad Indian Institute of Management Ahmedabad 2017Description: 19 p.: col. ill. Includes referencesSubject(s): DDC classification:
  • SP2017/2340
Online resources: Summary: On the eve of 5th January 2016, Ashwarya Singh, CEO of Justride, a car rental platform, was looking at the company’s financial statement. The company had started operations in Powai, Mumbai last year and now, they were doing business with 18 leasing companies, had a fleet of 250 cars with operations in 4 cities. Mr. Singh was happy to see how far the company has come in a short span of 1 year but his main concern was related to sustaining the cash flows and getting more cars on the platform to meet the demand. Looking at the monthly Profit and Loss statement really worried Mr. Singh as he realized that the company’s loss was increasing. A quick glance at the cash flow statement made him sweat as he realized at the current rate company had only 3 months of cash left. The current model of the company was not very lucrative to raise more funds as the cash burn was really high.
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)
Holdings
Item type Current library Collection Shelving location Call number Status Date due Barcode
Student Project Vikram Sarabhai Library Non-fiction Audio Visual SP2017/2340 (Browse shelf(Opens below)) Not for Issue SP002340

Submitted to Prof. Chitra Singla
Submitted by PGP 2016-2018 batch in 5th term

On the eve of 5th January 2016, Ashwarya Singh, CEO of Justride, a car rental platform, was looking at the company’s financial statement. The company had started operations in Powai, Mumbai last year and now, they were doing business with 18 leasing companies, had a fleet of 250 cars with operations in 4 cities. Mr. Singh was happy to see how far the company has come in a short span of 1 year but his main concern was related to sustaining the cash flows and getting more cars on the platform to meet the demand. Looking at the monthly Profit and Loss statement really worried Mr. Singh as he realized that the company’s loss was increasing. A quick glance at the cash flow statement made him sweat as he realized at the current rate company had only 3 months of cash left. The current model of the company was not very lucrative to raise more funds as the cash burn was really high.

There are no comments on this title.

to post a comment.