Understanding multinationals from emerging markets
Material type:
- 9781107064539
- 338.8891724 U6
Item type | Current library | Item location | Collection | Shelving location | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|---|
Books | Vikram Sarabhai Library | Alumni Publications Display - 1st Floor (Vikram Sarabhai Library) | Non-fiction | General Stacks | 338.8891724 U6 (Browse shelf(Opens below)) | Not for Issue | 188611 |
Why have relatively poor and underdeveloped countries been able to spawn so many global firms in the last two decades? Are emerging market multinationals (EMNCs) really different from successful multinationals from developed economies? This book tackles these and other fundamental theoretical questions about EMNCs. A distinguished group of researchers assesses the unique strategies and behavior of successful EMNCs, from the Chinese telecommunications firm Huawei to the Indian conglomerate Tata, to the South African beverages firm SABMiller. They address a range of topics, such as the drivers of internationalization by EMNCs; their distinctive process capabilities; how they catch up with established rivals on technology; how state ownership or business-group affiliation affects their behavior; and why they sometimes relocate their headquarters to advanced economies. This book will appeal to scholars and graduate students in global strategy and international business, as well as consultants of multinational companies, looking for state-of-the-art analysis of EMNCs.
Explores important theoretical questions about the behavior of emerging-market multinationals, providing an up-to-date review of prior research on this topic and new ideas for future research
Written by leading experts in the field who provide authoritative perspectives on key issues faced by emerging market firms as they internationalize
Analyzes important strategic issues and management challenges faced by emerging market multinationals, providing useful conceptual lenses for managers and policymakers in developed and emerging economies to better understand the strategies and behaviors of emerging market multinationals
(http://www.cambridge.org/tn/academic/subjects/management/international-business/understanding-multinationals-emerging-markets?format=HB)
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