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Gandhi's khadi: a history of contention and conciliation

By: Publication details: Hyderabad Orient Longman Pvt.Ltd. 2008Description: xiii, 298 p. With CD at Acc.No.CD1316ISBN:
  • 9788125034643
Subject(s): DDC classification:
  • 954.035 R2G2
Summary: The book is a study of Khadi, the fabric that successfully transcended its commodity status to become a political symbol. Khadi was not just a symbol; it was a massive exercise in organisational establishment, in forging networks, brand-building, and ideological investment. Using a fresh and imaginative approach, the book shows how an idea, determinedly pursued, can become a movement. It also argues that simplicity as advocated by the KhadiMovement can be subversive and revolutionary.Khadi acquired emblematic status during India's freedom struggle. Gandhi, largely acknowledged as the one who pioneered the fabric and invested it with symbolism, saw Khadi as heralding real freedom to the millions of poor and marginalised Indians.Bringing a peripheral academic concern to its rightful centrality, the book analyses how Gandhi's aggressive Khadi campaign was meant to clearly separate Indians across a sartorial divide between those who clung to self-interest and, by extension, loyalty to British imperialism, and those who acted for social well-being.Recreating a parallel history of the Khadi Movement alongside that of India's freedom struggle, Ramagundam argues that Khadi's core semiotic lay in its being a commodity of resistance against colonial exploitation. Focusing on the Khadi Movement, the book seeks to widen the academic debate on the forces leading to India's independence.
List(s) this item appears in: Mahatma gandhi | Book Display on Gandhi | Books on Mahatma Gandhi_All
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Books Vikram Sarabhai Library Rack 45-B / Slot 2536 (3rd Floor, East Wing) Non-fiction General Stacks 954.035 R2G2 (Browse shelf(Opens below)) Available 165672

The book is a study of Khadi, the fabric that successfully transcended its commodity status to become a political symbol. Khadi was not just a symbol; it was a massive exercise in organisational establishment, in forging networks, brand-building, and ideological investment. Using a fresh and imaginative approach, the book shows how an idea, determinedly pursued, can become a movement. It also argues that simplicity as advocated by the KhadiMovement can be subversive and revolutionary.Khadi acquired emblematic status during India's freedom struggle. Gandhi, largely acknowledged as the one who pioneered the fabric and invested it with symbolism, saw Khadi as heralding real freedom to the millions of poor and marginalised Indians.Bringing a peripheral academic concern to its rightful centrality, the book analyses how Gandhi's aggressive Khadi campaign was meant to clearly separate Indians across a sartorial divide between those who clung to self-interest and, by extension, loyalty to British imperialism, and those who acted for social well-being.Recreating a parallel history of the Khadi Movement alongside that of India's freedom struggle, Ramagundam argues that Khadi's core semiotic lay in its being a commodity of resistance against colonial exploitation. Focusing on the Khadi Movement, the book seeks to widen the academic debate on the forces leading to India's independence.

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