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Shopping behaviour and consumer preference for store price format: why ""large basket"" shoppers prefer EDLP by Series: MSI working paper report no.98-114
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Cambridge Marketing Science Institute 1998
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.83 B3S4.

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