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Market segmentation by Series: Prentice-Hall international series in management
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Englewood Cliffs, N.J. Prentice-Hall 1972
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.8 F7M2.

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Behavioral models for market analysis: foundations for marketing action by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hindsdale Dryden Press 1977
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.83 B3 .

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