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Dictionary of business

By: Contributor(s): Material type: TextTextPublication details: London Profile Books 2004Description: vi, 393 pISBN:
  • 9781861971784
Subject(s): DDC classification:
  • R 330.03 B2D4
Summary: This is a core reference book for anyone who wants to do well in business. It not only outlines simple definitions but also, in the way of an encyclopedia, provides analysis of concepts and business-activities. It looks at the key areas of economics, finance, and accounting; marketing communications and consumer analysis; business strategy; production and operations management; organizational behavior; human resource management and industrial relations. It includes entries on a large number of business thinkers and business institutions. And a comprehensive system of cross-referencing makes it easy to navigate your way around.
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Item type Current library Item location Collection Shelving location Call number Status Date due Barcode
Reference Vikram Sarabhai Library Reference / Slot 1513 (2nd Floor West Wing) Reference Reference R 330.03 B2D4 (Browse shelf(Opens below)) Not for Issue 161745

This is a core reference book for anyone who wants to do well in business. It not only outlines simple definitions but also, in the way of an encyclopedia, provides analysis of concepts and business-activities. It looks at the key areas of economics, finance, and accounting; marketing communications and consumer analysis; business strategy; production and operations management; organizational behavior; human resource management and industrial relations. It includes entries on a large number of business thinkers and business institutions. And a comprehensive system of cross-referencing makes it easy to navigate your way around.

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