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		Neuromarketing: exploring the brain of the consumer by Zurawicki, Leon Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Springer 2010 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.8342 Z8N3. Place hold Add to cart (remove)
		The buying brain: secrets for selling to the subconscious mind by Pradeep, A. K Material type: Text; Format: print ; Literary form: Not fiction Publication details: Hoboken John Wiley & Sons 2010 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.8342 P7B8. Place hold Add to cart (remove)
		Buyology: truth and lies about why we buy by Lindstrom, Martin Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York Crown Business 2010 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.834 L4B8. Place hold Add to cart (remove)
		Brandwashed: tricks companies use to manipulate our minds and persuade us to buy by Lindstrom, Martin Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York Crown Business 2011 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.8343 L4B7. Lists: Angus Deaton (Nobel 2015). Place hold Add to cart (remove)
		Neuromarketing : a peep into customers minds by Sharma, J. K Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi PHI Learning Private Limited 2010 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.8342 S4N3. Place hold Add to cart (remove)
		The consumer mind: brand perception and the implications for marketers by Martinez, Pepe Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Kogan Page 2012 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.8343 M2C6. Place hold Add to cart (remove)
		Neuromarketing in the B-to-B sector: importance, potential and its implications for brand management by Gentner, Friedrich Publication details: Hamburg Diplomica Verlag GmbH 2012 Availability: Not available: Vikram Sarabhai Library: Checked out (1). Place hold Add to cart (remove)
		Consumer neuroscience by Russell, Jesse Cohn, Ronald Publication details: USA LENNEX Corp 2012 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.8342 R8C6. Place hold Add to cart (remove)
		The branded mind : what neuroscience really tells us about the puzzle of the brain and the brand by Plessis, Erik du Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Kogan Page 2011 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.8342 P5B7. Place hold Add to cart (remove)
		Neuro design: neuromarketing insights to boost engagement and profitability by Bridger, Darren Material type: Text; Literary form: Not fiction Publication details: London Kogan Page 2017 Availability: Not available: Vikram Sarabhai Library: Checked out (1). Place hold Add to cart (remove)