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International marketing: a comparative systems approach by Series: The wiley marketing series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York John Wiley & Sons, Inc. 1967
Availability: Items available for loan: Vikram Sarabhai Library (6)Call number: 658.8 C2I6-1, ...

Behavioral and management science in marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York John Wiley & Sons 1978
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.8 B3.

Corporate marketing planning by Series: The Wiley marketing series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York John Wiley & Sons 1967
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.8 B7C6.
Lists:

Marketing management: text and cases by Series: Wiley marketing series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Santa Barbara John Wiley & Sons, Inc. 1976
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.8 D2M2.

The basic principles of marketing warfare by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chichester John Wiley & Sons 1987
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.8 D8B2.

Sales management by Series: Wiley marketing series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York John Wiley & Sons Inc. 1969
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.81 D6S2.

Handbook of selling: psychological, managerial, and marketing bases by Series: Ronald series on marketing management
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York John Wiley & Sons 1981
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.81 G7H2.

A manager's guide to marketing research: survey of recent developments by Series: Manger's guide series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York John Wiley & Sons 1967
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.83 G7M2-2. Not available: Vikram Sarabhai Library: Lost (1).

Starting from scratch: 50 profitable business opportunities by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York John Wiley & Sons 1987
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.11 G6S8.

Creating value for customers: designing and implementing a total corporate strategy by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York John Wiley & Sons 1991
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.812 B2C7.

An executive's guide to forecasting by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York John Wiley & Sons 1974
Availability: Items available for loan: Vikram Sarabhai Library (2)Call number: 658.818 C4E9-1, ...

Sales anticipations and inventory behaviour by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York John Wiley & Sons Inc. 1969
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.818 H4S2.

Promotion: a guide to effective promotional planning, strategies, and executions by Series: Ronald series on marketing management
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York John Wiley & Sons 1984
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.82 A4P7.

Marketing research by Series: Wiley series in marketing
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York John Wiley & Sons 1986
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.83 A2M2.

Marketing research: private and public sector decisions by Series: Wiley series in marketing
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York John Wiley & Sons 1980
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.83 A2M2.

Consumer behavior and the behavioral sciences: theories and applications by Series: The Wiley marketing series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York John Wiley & Sons 1966
Availability: Items available for loan: Vikram Sarabhai Library (4)Call number: 658.83 B7C6-1, ...

Market planning for new industrial products by Series: Ronald series on marketing management
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York John Wiley & Sons 1980; Canada A Ronald Press 1980
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.83 C4M3.

Industrial marketing research by Series: Ronald series on marketing management
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York John Wiley & sons 1979
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.83 C6I6.
Lists:

Industrial packaging by Series: Materials handling and pcakging series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London John Wiley & Sons 1960
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.83 F7I6.

Industrial packaging by Series: Materials handling and packaging series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York John Wiley & Sons 1960; London Chapman & Hall, Limited
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.83 F7I6.

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