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Legends in marketing - 10 Vols. by Series: Legends in marketing
Material type:  Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Sage Publications 2012
Availability: Not available: Vikram Sarabhai Library: Not for Issue (10).
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The rural marketing book (CD) by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Biztantra 2009
Availability: Items available for reference: Vikram Sarabhai Library: Not for loan (1)Call number: D001636.
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Emotions and consumption behaviour by
Publication details: Cheltenham Edward Elgar Publishing 2013
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.8342 S6E6.
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Tilt: shifting your strategy from products to customers by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston Harvard Business Review Press 2013
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.802 D2T4.
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Legends in consumer behavior - 10 Vols. by
- Belk, Russell W
- Sheth, Jagdish N [Series Editor ]
- Schau, Hope Jensen [Editor (Vol.1)]
- Sherry, John F [Editor (Vol.2)]
- Ger, Guliz [Editor (Vol.3)]
- Schouten, John W [Editor (Vol.4)]
- Costa, Janeen Arnold [Editor (Vol.5)]
- Bamossy, Gary J [Editor (Vol.5)]
- Bonsu, Samuel K [Editor (Vol.6)]
- Otnes, Cele [Editor (Vol.7)]
- Askegaard, Soren [Editor (Vol.8)]
- Thompson, Craig J [Editor (Vol.9)]
- Kozinets, Robert V [Editor (Vol.10)]
Publication details: New Delhi Sage Publications 2014
Availability: Not available: Vikram Sarabhai Library: Not for Issue (10).
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Legends in marketing - 8 Vols. by
- Wind, Yoram
- Sheth, Jagdish N [Series Editor]
- Thomas, Robert J [Editor (Vol.I)]
- Kahn, Barbara E [Editor (Vol.II)]
- Meyer, Robert J [Editor (Vol.II)]
- Mahajan, Vijay [Editor (Vol.III)]
- Reibstein, David J [Editor (Vol.IV)]
- Bell, David R [Editor (Vol.V)]
- Jain, Arun K [Editor (Vol.VI)]
- Rao, Vithala R [Editor (Vol.VII)]
- Day, George S [Editor (Vol.VIII)]
Series: Legends in Marketing
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Los Angeles Sage Publications 2014
Availability: Not available: Vikram Sarabhai Library: Not for Issue (8).
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Bounded rationality and industrial organization by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New York Oxford University Press 2011
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.8342 S7B6.
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