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		Why we buy: the science of shopping by Underhill, Paco Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York Simon & Schuster 1999 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.83 U6W4. Place hold Add to cart (remove)
		No cover image available Transaction decoupling: the effects of price bundling on the decision to consume by Soman, Dilip Gourville, John T Series: MSI working paper report no.98-131 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Cambridge Marketing Science Institute 1998 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 339.42 S6T7. Place hold Add to cart (remove)
		Now or never: how companies must change today to win the battle for internet consumers by Modahl, Mary Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York HarperBusiness 2000 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.8 M6N6. Lists: Internet Marketing. Place hold Add to cart (remove)
		Learning from global buyers by Schmitz, Hubert Knorringa, Peter Series: Institute of Development Studies, Working Paper No.100 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Brighton Institute of Development Studies 1999 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.83 S2L3. Place hold Add to cart (remove)
		Service management and operations by Haksever, Cengiz Render, Barry Russell, Roberta S Murdick, Robert G Edition: 2nd ed. International Edition Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Prentice-Hall International, Inc. 2000 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.8 H2S3/2000. Place hold Add to cart (remove)
		The observational research handbook: understanding how consumers live with your product by Abrams, Bill Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chicago NTC Business Books 2001 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.83 A2O2. Place hold Add to cart (remove)
		Cases in consumer behaviour by Gerrit, Antonides [Editor] van Raaij, W. Fred [Editor] Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chichester John Wiley & Sons 1999 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.83 C21. Place hold Add to cart (remove)
		Getting into your customer's head: 8 secret roles of selling your competitors don't know by Davis, Kevin Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York Crown Business 1996 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.85 D2G3. Place hold Add to cart (remove)
		The myth of excellence : why great companies never try to be the best at everything by Crawford, Fred Mathews, Ryan Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York Crown Business 2001 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.84 C7M9. Place hold Add to cart (remove)
		Customers rule: why the E-commerce honeymoon is over and where winning business go from here by Blackwell, Roger D Stephan, Kristina Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York Crown Business 2001 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.83 B5C8. Place hold Add to cart (remove)
		Consumer behaviour and marketing strategy by Peter, J. Paul Olson, Jerry C Edition: 5th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston Irwin/McGraw Hill 1999 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.83 P3C6/99. Place hold Add to cart (remove)
		No cover image available Emotional decisions: tradeoffs difficulty and coping in consumer choice by Luce, Mary Frances Bettman, James R Payne, John W Material type: Text; Format: print ; Literary form: Not fiction Publication details: London University of Chicago Press 2001 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.83 L8E6. Place hold Add to cart (remove)
		Breaking compromises: opportunities for action in consumer markets from the Boston consulting group by Silverstein, Michael J [Editor] Stalk, George [Editor] Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York John Wiley & Sons 2000 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.83 B7. Place hold Add to cart (remove)
		Effective marketing: creating and keeping customers in an e-commerce world by Zikmund, William G D'Amico, Michael Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Australia South-Western/Thomson Learning 2002 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.8 Z4E3/2002. Place hold Add to cart (remove)
		Rural marketing: targeting the non-urban consumer by Velayudhan, Sanal Kumar Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Response Books 2002 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.870954 V3R8. Place hold Add to cart (remove)
		Beyond listening: learning the secret language of focus groups by Goebert, Bonnie Rosenthal, Herma M Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York John WIley & Sons 2002 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.83 G6B3. Place hold Add to cart (remove)
		Research in consumer behaviour - Vol.9 by Belk, Russell W [Editor] Costa, Janeen [Editor] Schouten, John [Editor] Material type: Text; Format: print ; Literary form: Not fiction Publication details: Stamford Jai Press Inc. 2000 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: R 339.42 R3/2000-IX. Place hold Add to cart (remove)
		Convergence marketing: strategies for reaching the new hybrid consumer by Wind, Yoram Jerry Gunther, Robert E Mahajan, Vijay Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Jersey Prentice-Hall 2002 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.8 W4C6. Lists: Internet Marketing. Place hold Add to cart (remove)
		Priceless: turning ordinary products into extraordinary experiences by LaSalle, Diana Britton, Terry A Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston Harvard Business School Press 2003 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.57 L2P7. Place hold Add to cart (remove)
		Customer behaviour: a managerial perspective by Sheth, Jagdish N Mittal, Banwari Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Australia South-Western/Thomson Learning 2002 Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.812 S4C81/2004. Lists: Jagdish Sheth. Place hold Add to cart (remove)

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Your search returned 149 results.