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Restarting fast track by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Washington, D.C. Institute for International Economics 1998
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 382.0973 R3.

Measuring the costs of protection in China by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Washington, D.C. Institute for International Economics 1998
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 382.0951 S4M3.

The Indian newspaper society press handbook, 1998
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Indian News Paper Society 1998
Availability: Not available: Vikram Sarabhai Library: Not for Issue (2).

Dynamic model of consumers' usage of services: usage as an antecedent and consequence of satisfaction by Series: MSI working paper report no.98-106
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Cambridge Marketing Science Institute 1998
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.8 B6D9.

Brand managers' perceptions of the marketing communications budget allocation process by Series: MSI working paper report no.98-105
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Cambridge Marketing Science Institute 1998
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.8 L6B7.

Antecedents and consequences of customer value: testing an expanded framework by Series: MSI working paper report no.98-107
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Cambridge Marketing Science Institute 1998
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.812 G7A6.

Preproduction market potential assessment of innovative consumer products by Series: MSI working paper report no.98-104
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Cambridge, Massachusetts Marketing Science Institute 1998
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.83 G7P71.

Variety for sale: mass customization or mass confusion? by Series: MSI working paper report, No. 98-111
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Cambridge Marketing Science Institute 1998
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.57 H8V2.

Climbing the commitment ladder: the impact on customer commitment of disconfirmation of service expectations by Series: MSI working paper report no.98-108
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Cambridge Marketing Science Institute 1998
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.812 W4C5.

Census of India 1991 - Series 6 Goa: Part 4A - B Series: Socio-cultural tables by Series: Series 6 - Goa
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi Controller of Publications 1998
Availability: Items available for reference: Vikram Sarabhai Library: Processing Center (1)Call number: R 312.0954799 G6C3/91-IV-A-C.

Census of India 1991 - Series 20 Punjab: Part 3: B Series: Economic tables by Series: Series 20 - Punjab | Part 3 - B Series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi Controller of Publications 1998
Availability: Not available: Vikram Sarabhai Library: Not for Issue (1).

Forecasting: methods and applications by
Edition: 3d ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Wiley 1998
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 338.544 M2F6/98.

Services marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York John Wiley & Sons 1998
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.8 K8S3.

Financial accounting by
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston Irwin McGraw-Hill 1998
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 657 M3F4/98.

Action plan and priorities in tourism development by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Kanishka Publishers, Distributors 1998
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 338.477967 S2A2.

Bargain hunting or star gazing! how consumers choose mutual funds by Series: MSI working paper report no.98-121
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Cambridge Marketing Science Institute 1998
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 332.63 W4B2.

Business perspective on database marketing and consumer privacy practices by Series: MSI working paper report no.98-110
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Cambridge Marketing Science Institute 1998
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.80285 M4B8.

Backward framing through memory reconstruction by Series: MSI working paper report no.98-109
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Cambridge Marketing Science Institute 1998
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.8 B7B2.

Paradoxes of technology: consumer cognizance, emotions, and coping strategies by Series: MSI working paper report no.98-112
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Cambridge Marketing Science Institute 1998
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.812 M4P2.

Using conjoint analysis to help design product platforms by Series: MSI working paper report no.98-113
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Cambridge Marketing Science Institute 1998
Availability: Items available for loan: Vikram Sarabhai Library (1)Call number: 658.5 M6U8.

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