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Advances in consumer research

by Sheery, John F [Editor] | Sternthal, Brain [Editor].

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Brunswick Association for Consumer Research 1992Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.83 A2-XIX] (1).

Advances in consumer research

by Allen, Chris T [Editor] | John, Deborah Roedder [Editor].

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Brunswick Association for Consumer Research 1994Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.83 A2-XXI] (1).

Advances in consumer research

by Kardes, Frank R [Editor] | Sujan, Mita [Editor].

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Brunswick Association for Consumer Research 1995Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.83 A2-XXII] (1).

Advances in consumer research

by Houston, Michael J [Editor].

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Brunswick Association for Consumer Research 1988Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.83 A2-XV] (1).

Advances in consumer research

by Holman, Rebecca H [Editor] | Solomon, Michael R [Editor].

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Brunswick Association for Consumer Research 1991Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.83 A2-XVIII] (1).

Cases in consumer behaviour

by Blackwell, Roger D | Engel, James F | Kollat, David T.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York Rinehart and Winston 1969Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.83 B5C2] (1).

The spenders: where and why your money goes

by Britt, Steuart Henderson.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York McGraw-Hill Book Co., 1960Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.83 B7S7] (1).

Attitude research

by Crespi, Irvin.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Chicago American Marketing Association 1965Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.83 C7A8] (1).

Psychological research on consumer behaviour

by Foundation for Research on Human Behaviour Michigan January 15-16, 1962 | Seminar on Psychological Research on Consumer Behaviour | Foundation for Research on Human Behaviour.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Ann Arbor, Michigan Foundation for Research on Human Behaviour 1964Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.83 F6P8] (1).

Consumer socialization: a life-cycle perspective

by Moschis, George P.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Lexington Lexington Books 1987Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.83 M6C6] (1).

Consumer image and attitude

by Myers, John G.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Berkeley, Calif. University of California, Institute of Business and Economic Research 1968Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.83 M9C6] (1).

Consumer research for management decisions

by Prince, Melvin.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York John Wiley & Sons 1982Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.83 P7C6] (1).

Psychological, theories and interpretations of learning

by Ray, Michael L.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Cambridge, Mass. Marketing Science Institute 1973Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.83 R2P8] (1).

Reaching the consumer

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York Bill Publication 1969Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.83 R3] (1).

Consumer behaviour and the practice of marketing

by Runyon, Kenneth E.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Columbus, Ohio Charles E. Merrill Publishing Company 1980Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.83 R8C6] (1).

Consumer discretionary behaviour: a comparative study in alternative methods of empirical research

by Schipper, Lewis | Suits, Daniel B.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Amsterdam North-Holland Publishing Co., 1964Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.83 S2C6] (1).

Marketing and consumer behaviour

by Singh, Raghbir.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi Deep & Deep Publications 1989Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.83 S4M2] (1).

One billion shoppers: accessing Asia's consuming passions and fast-moving markets-after the meltdown

by French, Paul | Crabbe, Matthew.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London Nicholas Brealey Publishing 1998Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.83 F7O6] (1).

Brand child: remarkable insights into the minds of today's global kids and their relationships with brands

by Lindstrom, Martin | Seybold, Patricia B.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London Kogan Page 2003Availability: Items available for loan: Vikram Sarabhai Library [Call number: 659.12 L4B7] (1).

Brand child: remarkable insights into the minds of today's global kids and their relationships with brands

by Lindstrom, Martin | Seybold, Patricia B.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London Kogan Page 2003Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.83 L4B7] (1).

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