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Consumer behavior Engel, James F. by Engel, James F | Blackwell, Roger D | Miniard, Paul W. Edition: 6th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Chicago The Dryden Press 1990Availability: Items available for loan: Vikram Sarabhai LibraryCall number: 658.83 E6C6/93 (1).
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Consumer behavior Engel, James F. by Engel, James F | Kollat, David T | Blackwell, Roger D. Edition: 2nd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York Holt, Rinehart and Winston 1973Availability: Items available for loan: Vikram Sarabhai LibraryCall number: 658.83 E6C6 (4).
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Marketing and consumer behaviour Singh, Raghbir by Singh, Raghbir. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi Deep & Deep Publications 1989Availability: Items available for loan: Vikram Sarabhai LibraryCall number: 658.83 S4M2 (1).
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Marketing and consumer research in the public interest by Paul, Ronald Hill [Editor]. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Thousand Oaks Sage publications 1996Availability: Items available for loan: Vikram Sarabhai LibraryCall number: 658.83 M21 (1).
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Why we buy: the science of shopping Underhill, Paco by Underhill, Paco. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York Simon & Schuster 1999Availability: Items available for loan: Vikram Sarabhai LibraryCall number: 658.83 U6W4 (1).
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Service management and operations Haksever, Cengiz by Haksever, Cengiz | Render, Barry | Russell, Roberta S | Murdick, Robert G. Edition: 2nd ed. International EditionMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publisher: London Prentice-Hall International, Inc. 2000Availability: Items available for loan: Vikram Sarabhai LibraryCall number: 658.8 H2S3/2000 (1).
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Consumer behaviour and marketing strategy Peter, J. Paul by Peter, J. Paul | Olson, Jerry C. Edition: 5th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston Irwin/McGraw Hill 1999Availability: Items available for loan: Vikram Sarabhai LibraryCall number: 658.83 P3C6/99 (1).
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Customer behaviour: a managerial perspective Sheth, Jagdish N. by Sheth, Jagdish N | Mittal, Banwari. Edition: 2nd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Australia South-Western/Thomson Learning 2002Availability: Items available for loan: Vikram Sarabhai LibraryCall number: 658.812 S4C81/2004 (1).
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Marketing power of emotion O'Shaughnessy, John by O'Shaughnessy, John | O'Shaughnessy, Nicholas J. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Oxford Oxford University Press 2003Availability: Items available for loan: Vikram Sarabhai LibraryCall number: 658.83 O8M2 (1).
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