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Rural consumer buying behaviour for consumer non durable branded goods by Monika and Ved Prakash Arya (Student Project) Monika

by Monika | Arya, Ved Prakash.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Ahmedabad Indian Institute of Management 1993Availability: Items available for reference: Vikram Sarabhai Library Not for loanCall number: SP 1993/370 (1). :

Effect of tangible and intangible services on consumer behavior in a retailing environment: a case of supermarket Yatish Chandola and Girish Batra (Student Project) Chandola, Yatish

by Chandola, Yatish | Batra, Girish.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Ahmedabad Indian Institute of Management 1997Availability: Items available for reference: Vikram Sarabhai Library Not for loanCall number: SP 1997/612 (1). :

Study of consumer behaviour for branded wheat flour by Rajeev Sharma (Student Project) Sharma, Rajeev

by Sharma, Rajeev.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Ahmedabad Indian Institute of Management 1998Availability: Items available for reference: Vikram Sarabhai Library Not for loanCall number: SP 1998/655 (1). :

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