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Marketing warfare

by Ries, Al | Trout, Jack [Co-author].

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York Plume Book 1986Availability: Items available for loan: Vikram Sarabhai LibraryCall number: 658.8 R4M2-1 (3).

Marketing warfare by Al Ries and Jack Trout

by Ries, Al.

Edition: 20th Anniversary ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Tata McGraw Hill Education Private Limited 2012Availability: Items available for loan: Vikram Sarabhai LibraryCall number: 658.8 R4M2 (1).

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