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Marketing warfare by Al Ries and Jack Trout

by Ries, Al.

Edition: 20th Anniversary ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Tata McGraw Hill Education Private Limited 2012Availability: Items available for loan: Vikram Sarabhai LibraryCall number: 658.8 R4M2 (1).

The economics of collusion: cartels and bidding rings Marshall, Robert C.

by Marshall, Robert C | Marx, Leslie M.

Publisher: Cambridge The MIT Press 2012Availability: Items available for loan: Vikram Sarabhai LibraryCall number: 338.82 M2E2 (1).

Neighbor networks: competitive advantage local and personal Burt, Ronald S.

by Burt, Ronald S.

Publisher: Oxford Oxford University Press 2010Availability: Items available for loan: Vikram Sarabhai LibraryCall number: 658.4095 B8N3 (1).

The end of competitive advantage: how to keep your strategy moving as fast as your business +

by McGrath, Rita Gunther.

Publisher: Massachusetts Harvard Business Review Press 2013Availability: Items available for loan: Vikram Sarabhai LibraryCall number: 658.4012 M2E6 (1).

The discipline of market leaders: choose your customers, narrow your focus, dominate your market Treacy, Michael

by Treacy, Michael | Wiersema, Fred.

Publisher: New York Basic Books 1997Availability: Items available for loan: Vikram Sarabhai LibraryCall number: 658.8 T7D4 (1).

Dogfight: how Apple and Google went to war and started a revolution Vogelstein, Fred

by Vogelstein, Fred.

Publisher: London William Collins 2013Availability: Items available for loan: Vikram Sarabhai LibraryCall number: 338.47004 V6D6 (1).

Alternative theories of competition: challenges to the orthodoxy

by Moudud, Jamee K [Editor] | Bina, Cyrus [Editor] | Mason, Patrick L [Editor].

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London Routledge 2013Availability: Items available for loan: Vikram Sarabhai LibraryCall number: 338.604801 A5 (1).

Solar and bioenergy scenarios for India: modelling and policy assessment (CD)

by Bhaskar, Kalyan.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Ahmedabad Indian Institute of Management 2015Availability: Items available for reference: Vikram Sarabhai Library Not for IssueCall number: TH 2015-05 (1). :

A bigger prize: why competition isn't everything and how we do better Heffernan, Margaret

by Heffernan, Margaret.

Publisher: London Simon & Schuster 2014Availability: Items available for loan: Vikram Sarabhai LibraryCall number: 155.232 H3B4 (1).

Strategy and the business landscape Ghemawat, Pankaj

by Ghemawat, Pankaj.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston Prentice Hall 2010Availability: Items available for loan: Vikram Sarabhai LibraryCall number: 658.4012 G4S8 (1).

Monopolies + tech giants

by Harvard Business Review.

Material type: Text Text; Literary form: Not fiction Publisher: Boston Harvard Business Review Press 2020Availability: Items available for loan: Vikram Sarabhai LibraryCall number: 338.82 M6 (1).

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