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Market segmentation Frank, Ronald Edward by Frank, Ronald Edward | Massy, William F | Wind, Yoram. Material type:  Text; Format:
print
; Literary form:
Not fiction
Publisher: Englewood Cliffs, N.J. Prentice-Hall 1972Availability: Items available for loan: Vikram Sarabhai LibraryCall number: 658.8 F7M2 (1).
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Innovation diffusion models of new product acceptance by Mahajan, Vijay [Editor] | Wind, Yoram [Editor]. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Cambridge, Massachchusetts Ballinger Publishing Company 1986Availability: Items available for loan: Vikram Sarabhai LibraryCall number: 658.83 I6 (1).
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Organizational buying behavior Webster, Frederick E. by Webster, Frederick E | Wind, Yoram. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Englewood Cliffs.,N.J. Prentice-Hall 1972Availability: Items available for loan: Vikram Sarabhai LibraryCall number: 658.83 W3O7 (1).
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New product forecasting: models and applications by Wind, Yoram Jerry [Editor] | Mahajan, Vijay [Editor] | Cardozo, Richard N [Editor]. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Lexington Lexington Books 1981Availability: Items available for loan: Vikram Sarabhai LibraryCall number: 658.57072 N3 (1).
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Legends in marketing - 8 Vols. Wind, Yoram by Wind, Yoram | Sheth, Jagdish N [Series Editor] | Thomas, Robert J [Editor (Vol.I)] | Kahn, Barbara E [Editor (Vol.II)] | Meyer, Robert J [Editor (Vol.II)] | Mahajan, Vijay [Editor (Vol.III)] | Reibstein, David J [Editor (Vol.IV)] | Bell, David R [Editor (Vol.V)] | Jain, Arun K [Editor (Vol.VI)] | Rao, Vithala R [Editor (Vol.VII)] | Day, George S [Editor (Vol.VIII)]. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Los Angeles Sage Publications 2014Availability: Items available for reference: Vikram Sarabhai Library Not for IssueCall number: R 658.8 W4L3-I (8). :
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