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The marketing of the president: political marketing as campaign strategy Newman, Bruce I.

by Newman, Bruce I.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Thousand Oaks Sage publications 1994Availability: Items available for loan: Vikram Sarabhai LibraryCall number: 324.73 N3M2 (1).

Handbook of political marketing

by Newman, Bruce I [Editor].

Publisher: Thousand Oaks Sage Publications 1999Availability: Items available for loan: Vikram Sarabhai LibraryCall number: 324.7 H2 (1).
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Political marketing: theory and concept Ormrod, Robert P.

by Ormrod, Robert P | Henneberg, Stephan C.M | O'Shaughnessy, Nicholas J.

Publisher: Los Angeles Sage Publications 2013Availability: Items available for loan: Vikram Sarabhai LibraryCall number: 324.7 O7P6 (1).

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