Results
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Marketing analytics: essential tools for data-driven decisions by Venkatesan, Rajkumar | Farris, Paul W [Co-author] | Wilcox, Ronald T [Co-author]. Material type:  Book; Literary form:
Not fiction
Publication details: Charlottesville University of Virginia Press 2021Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.83 V3M2.
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Entrepreneurial marketing: a practical managerial approach by Hisrich, Robert D | Ramadani,Veland [Co-author]. Material type: Book; Literary form:
Not fiction
Publication details: Cheltenham Edward Elgar 2020Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.8 H4E6.
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Marketing management by Kotler, Philip | Kelller, Kevin Lane [Co-author] | Chernev, Alexander [Co-author] | Sheth, Jagdish N [Co-author] | Shainesh, G [Co-author]. Edition: 16th ed.Material type: Book; Literary form:
Not fiction
Publication details: Noida Pearson 2022Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.8 K6M2-2022.
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Market-based management by Best, Roger. Edition: 6thMaterial type: Book Publication details: Noida Pearson 2015Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.8 B3M2/2015.
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Marketing strategy: based on first principles and data analytics by Palmatier, Robert | Sridhar, Shrihari [Co-author]. Edition: 2nd ed.Material type: Book; Literary form:
Not fiction
Publication details: London Red Globe Press 2021Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.87 P2M2.
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Visual Studio 2019 in depth by Du Preez, Ockert J. Material type: Book; Literary form:
Not fiction
Publication details: New Delhi BPB Publications 2019Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 006.78 D8V4.
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Intelligent marketing: employing new-age technologies by Kumar, V. Material type: Book; Literary form:
Not fiction
Publication details: New Delhi Sage Publications India 2021Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.872 K8I6.
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Principles of marketing by Kotler, Philip | Armstrong, Gary. Edition: 15th ed Publication details: India Pearson Education 2016Availability: Not available: Checked out (1).
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Business marketing: concepts and cases by Sarin, Sharad. Publication details: New Delhi McGraw Hill Education (India) Private Ltd 2013Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.802 S2B8.
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Marketing channel strategy by Palmatier, Robert W | Stern, Louis W | El-Ansary, Adel I. Edition: 8th ed. Publication details: Boston Pearson 2015Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.87 P2M2.
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