Your search returned 15 results.

Not what you expected? Check for suggestions
Marketing behaviour: issues in managerial and buyer decision-making Foxall, Gordon R.

by Foxall, Gordon R.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Westmead Farnborough, Gower Press 1981Availability: Items available for loan: Vikram Sarabhai LibraryCall number: 658.8 F6M2 (1).

Marketing straight to the heart Feig, Barry

by Feig, Barry.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York American Management Association 1997Availability: Items available for loan: Vikram Sarabhai LibraryCall number: 658.8 F3M2 (1).

Marketing power of emotion O'Shaughnessy, John

by O'Shaughnessy, John | O'Shaughnessy, Nicholas J.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Oxford Oxford University Press 2003Availability: Items available for loan: Vikram Sarabhai LibraryCall number: 658.83 O8M2 (1).

Inspired marketing!: the astonishing fun new way to create more profits for your business by following your heart Vitale, Joe

by Vitale, Joe | Perrine, Craig.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Jersey John Wiley & Sons 2008Availability: Items available for loan: Vikram Sarabhai LibraryCall number: 658.8 V4I6 (1).

The gender intelligent retailer: discover the connection between women consumers and business growth

by Thomas Yaccato, Joanne | Mcsweeney, Sean.

Publisher: Ontario wiley 2008Availability: Items available for loan: Vikram Sarabhai LibraryCall number: 658.804 T4G3 (1).

War in the boardroom: why left-brain management and right-brain marketing don't see eye-to-eye--and what to do about it Ries, Al.

by Ries, Al | Ries, Laura.

Publisher: New York Collins Business 2009Availability: Items available for loan: Vikram Sarabhai LibraryCall number: 658 R4W2 (1).

Brandwashed: tricks companies use to manipulate our minds and persuade us to buy

by Lindstrom, Martin.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York Crown Business 2011Availability: No items available : Checked out (1).

The consumer mind: brand perception and the implications for marketers

by Martinez, Pepe.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Kogan Page 2012Availability: Items available for loan: Vikram Sarabhai LibraryCall number: 658.8343 M2C6 (1).

Neuromarketing in the B-to-B sector: importance, potential and its implications for brand management Gentner, Friedrich

by Gentner, Friedrich.

Publisher: Hamburg Diplomica Verlag GmbH 2012Availability: No items available : Checked out (1).

The branded mind : what neuroscience really tells us about the puzzle of the brain and the brand

by Plessis, Erik du.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London Kogan Page 2011Availability: Items available for loan: Vikram Sarabhai LibraryCall number: 658.8342 P5B7 (1).

Sensory marketing: research on sensuality of products

by Krishna, Aradhana [Editor].

Publisher: New York Routledge 2009Availability: Items available for loan: Vikram Sarabhai LibraryCall number: 658.80019 S3 (1).

Customer sense: how the five senses influence buying behaviour Krishna, Aradhna

by Krishna, Aradhna.

Publisher: New York Palgrave Macmillan 2013Availability: Items available for loan: Vikram Sarabhai LibraryCall number: 658.8342 K7C8 (1).

Brain scripts for sales success: 21 hidden principles of consumer psychology for winning new customers Whitman, Drew Eric

by Whitman, Drew Eric.

Publisher: New York McGraw-Hill Education 2015Availability: No items available : Checked out (1).

Fascinate: your 7 triggers to persuasion and captivation Hogshead, Sally

by Hogshead, Sally.

Publisher: New York Harper Business 2010Availability: Items available for loan: Vikram Sarabhai LibraryCall number: 658.800019 H6F2 (1).

Psychological foundations of marketing: the keys to consumer behavior

by Kimmel, Allan J.

Edition: 2ndMaterial type: Text Text; Literary form: Not fiction Publisher: New York Routledge 2018Availability: No items available : Checked out (1).

Powered by Koha