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Readings in personal selling and sales management

by Bellur, Venkatakrishna V | Berkman, Harold W.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Bombay Himalaya Publishing House 1990Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.81 B2R3] (1).

Promotion: a guide to effective promotional planning, strategies, and executions

by Ailloni-Charas, Dan.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York John Wiley & Sons 1984Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.82 A4P7] (1).

Sale - a profile: an introduction to sales management in retailing

by Arvidsson, Ragnar | Dandapnai, S.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi International Cooperative Alliance 1972Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.82 A7S2] (1).

Sales promotion and incentive merchandising

by Bhatt, Nalin.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Bombay Industrial Publication Company 1970Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.82 B4S2-1] (5).

Sales promotion handbook

by Dakin, Tony [Editor].

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Epping Gower Press 1974Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.82 D2S2] (1).

Promotional management

by Govoni, Norman A. P | Eng, Robert J | Galper, Morton.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Englewood Cliffs, New Jersey Prentice-Hall 1986Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.82 G6P7] (1).

Sales promotion and modern merchandising

by Luick, John F | Ziegler, William Lee.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York McGraw-Hill 1968Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.82 L8S2] (1).

How to plan and conduct profitable sales incentive programs

by Miller, Harold.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Chicago The Dartnell Corporation 1968Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.82 M4H6] (1).

Sales artillery: how to arm the sales force for successful selling

by Plotnik, Gene.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Englewood Cliffs, New Jersey Prentice-Hall 1989Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.82 P5S2] (1).

Test marketing

by Sittenfeld, Hans.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London Business Publications Limited 1967Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.82 S4T3] (1).

Sales promotion: its place in marketing strategy

by Spillard, Peter.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London Business Publications 1966Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.82 S7S2] (1).

Promotion: persuasive communication in marketing

by Tillman, Rollie | Kirkpatrick, C. A.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Homewood Richard D. Irwin 1968Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.82 T4P7 ] (1).

Choosing the right sales promotion: the story of crackingjacks

by Toop, Alan.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London Crosby Lockwood & Son Ltd., 1966Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.82 T6C4] (1).

The people motivators: consumer and sales incentives in modern marketing

by Turner, Howard M.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York McGraw-Hill 1973Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.82 T8P3] (1).

The NRMA sales promotion encyclopedia - Vol.2

by National Retail Merchants Association.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York National Retail Merchants Association 1963Availability: Items available for loan: Vikram Sarabhai Library [Call number: R 658.8203 N2N7-II] (1).

The NRMA sales promotion encyclopedia - Vol.3

by National Retail Merchants Association.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York National Retail Merchants Association 1973Availability: Items available for loan: Vikram Sarabhai Library [Call number: R 658.8203 N2N7-III] (1).

New trends in American marketing

by Corbin, Arnold.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London British Insititute of Management 1965Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.820973 C6N3] (1).

Creating customers

by Graves, Richard | Campbell, Allan.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Sydney West Publishing Corporation 1966Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.8 G7C7] (1).

More about creating customers

by Graves, Richard.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London George Allen and UnwinLTD 1970Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.8 G7M6] (1).

Essentials of the promotional mix

by Wolfe, Harry Deane | Twedt, Dik Warren.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York Appleton - Century - Croffs 1970Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.8 W6E8] (1).

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