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		The dark side of social media: a consumer psychology perspective by Scheinbaum, Angeline Close [Editor]. Material type: Book; Literary form: Not fiction Publication details: New York Routledge 2018Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.8343 D2. Place hold Add to cart (remove)
		Why does the pedlar sing?: what creativity really means in advertising by Feldwick, Paul. Material type: Book; Literary form: Not fiction Publication details: Leicestershire Troubador Publishing 2021Availability: Not available: Checked out (1). Place hold Add to cart (remove)
		No cover image available Understating the working and the impact of co-advertising in the space of movie trailers (CD) by Chhajer, Ananta \| Nikam, Rudra [Co-author]. Material type: Computer file; Format: electronic Publication details: Ahmedabad Indian Institute of Management Ahmedabad 2020Online access: e-project Availability: Not available: Not for Issue (1). Add to cart (remove)
		No cover image available Study on the effectiveness of different types of B2B advertising (CD) by Das, Kaustav \| S., Sindhu [Co-author]. Material type: Computer file; Format: electronic Publication details: Ahmedabad Indian Institute of Management Ahmedabad 2020Online access: e-project Availability: Not available: Not for Issue (1). Add to cart (remove)
		No cover image available PlusPin AIS: understanding DOOH platforms (CD) by Sanghvi, Meet Kumar Jigar \| Gupta, Prakhar [Co-author]. Material type: Computer file; Format: electronic Publication details: Ahmedabad Indian Institute of Management Ahmedabad 2020Online access: e-project Availability: Not available: Not for Issue (1). Add to cart (remove)
		No cover image available Socially conscious advertising: examining its effectiveness in the Indian context (CD) by Bakshi, Abhinav \| Bansal, Tarang [Co-author]. Material type: Computer file; Format: electronic Publication details: Ahmedabad Indian Institute of Management Ahmedabad 2019Online access: e-project Availability: Not available: Not for Issue (1). Add to cart (remove)
		No cover image available Strategies of non-price competitionthe case of advertising in the Indian FMCG sector (CD) by Saini, Aashutosh \| Dora, Hanumantu Kaushik [Co-author] \| Bhatia, Sumiran [Co-author]. Material type: Computer file; Format: electronic Publication details: Ahmedabad Indian Institute of Management Ahmedabad 2018Online access: e-project Availability: Not available: Not for Issue (1). Add to cart (remove)
		Twenty ads that shook the world: the century's most groundbreaking advertising and how It changed us all by Twitchell, James. Publication details: New York Three Rivers Press 2000Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 659.1 T9T9. Place hold Add to cart (remove)
		Shopper marketing: profiting from the place where suppliers, brand manufacturers, and retailers connect by Flint, Daniel J \| Hoyt, Chris \| Swift, Nancy. Publication details: New Jersey Pearson FT Press 2014Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.8 F5S4. Place hold Add to cart (remove)
		No cover image available Let's put a smile on that face a study on the embeddedness of humorous advertisements (CD) by Khandeparkar, Kapil. Material type: Book; Literary form: Not fiction Publication details: Ahmedabad Indian Institute of Management Ahmedabad 2016Availability: Not available: Not for Issue (1). Add to cart (remove)
		Personalized digital advertising: how data and technology are transforming how we market by Nesamoney, Diaz. Material type: Book; Format: print ; Literary form: Not fiction Publication details: Old Tappan Pearson Education, Inc. 2015Availability: Not available: Checked out (1). Lists: Digital Marketing, Digital Media. Place hold Add to cart (remove)
		How 30 great ads were made: from idea to campaign by Williams, Eliza. Publication details: London Laurence King Publishing 2012Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 659.12 W4H6. Place hold Add to cart (remove)
		Integrated advertising, promotion, and marketing communications by Clow, Kenneth E \| Baack, Donald. Edition: 6th ed.Material type: Book; Format: print ; Literary form: Not fiction Publication details: Boston Pearson 2014Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 659.1 C5I6. Lists: Marketing Communication. Place hold Add to cart (remove)
		Advertising explained - Vol.3 by Caton, Dennis. Series: Routledge library editions: advertising Publication details: London Routledge 2013Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 659.1 C2A2-III. Place hold Add to cart (remove)
		Commercial advertising: six lectures at the London school of economics and political science(University of London) - Vol.7 by Russell, Thomas. Series: Studies in economics and political science no. 58 \| Routledge library editions: Advertising vol. 7 Publication details: London Routledge 2013Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 659.1 R8C6-VII. Place hold Add to cart (remove)
		The business of advertising - Vol.10 by Moran, Clarence. Series: Routledge library editions: Advertising Publication details: London Routledge 2013Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 659.1 M6B8-X. Place hold Add to cart (remove)
		The economics of advertising - Vol.12 by Taylor, Frederic Wilfred. Series: Routledge library editions: Advertising Publication details: London Routledge 2013Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 659.1 T2E2-XII. Place hold Add to cart (remove)
		Vigyapan dot com by Sethi, Rekha. Publication details: New Delhi Vani Prakashan 2012Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: H 659.1 S3V4. Place hold Add to cart (remove)
		Sales management by Mallik, Pradip Kumar. Publication details: Oxford Oxford University Press 2011Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.8 M2S2. Place hold Add to cart (remove)
		Persuasive advertising: evidence-based advertising by Armstrong, J. Scott \| Lukeman, Gerry \| Patnaik, Sandeep. Publication details: Basingstoke Palgrave Macmillan 2010Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 659.1 A7P3. Lists: Marketing Communication. Place hold Add to cart (remove)

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Your search returned 312 results.