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Consumer behaviour

by Engel, James F | Kollat, David T | Blackwell, Roger D.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York Holt, Rinehart and Winston, Inc. 1968Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.83 E6C6-1] (2).

The female consumer

by Scott, Rosemary.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London Associated Business Programmes 1976Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.83 S2F3] (1).

Buying behaviour and marketing decision

by Wasson, Chester R | McConaughy, David H.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York Appleton - Century - Croffs 1968Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.8 W2B8] (1).

The environment of marketing behaviour: selections from the literature

by Holloway, Robert J | Hancock, Robert S.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York John Wiley & Sons Inc. 1964Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.8082 H6E6] (1).

Convenience goods purchasing: needed research

by Foundation for Research on Human Behavior.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Ann Arbor 1957Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.83973 F6C6] (1).

Consumers

by Roberts, Eirlys.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London C.A. Watts & Co. Ltd. 1966Availability: Items available for loan: Vikram Sarabhai Library [Call number: 659 R6C6] (1).

Gateways to the global market: consumers and electronic commerce

by Organization for Economic Co-operation and Development | Organisation for Economic Co-operation and Development.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: France Organisation for Economic Co-operation and Development 1998Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.83 O7G2] (1).

Report on employment and unemployment and household consumer expenditure NSS 60th round state sample Gujarat state

by Gujarat Directorate of Economics and Statistics | Gujarat Directorate of Economics and Statistics.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Gandhinagar Directorate of Economics and Statistics 2007Availability: Items available for loan: Vikram Sarabhai Library [Call number: 331.11 G8R3] (1).

The bird of gold: the rise of India's consumer market

by Ablett, Jonathan | Baijal, Aadarsh | Beinhocker, Eric | Bose, Anupam | Farrell, Diana | Greenberg, Ezra | Gupta, Shishir | Gupta, Sumit.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: San Francisco McKinsey and Company 2007Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.83 A2B4] (1).

Consolidated consumer financial services: a one stop shopby by Partha S. Mohanram and Ranodeb Roy (Student Project)

by Mohanram, Partha S | Roy, Ranodeb.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Ahmedabad Indian Institute of Management 1992Availability: Items available for reference: Vikram Sarabhai Library [Call number: SP 1992/298 ] (1).

Advertising regulationsin India: in the context of the consumer and MRTP by Amit Bordia (Student Project)

by Bordia, Amit.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Ahmedabad Indian Institute of Management 1998Availability: Items available for reference: Vikram Sarabhai Library [Call number: SP 1998/618 ] (1).

Effectiveness of varying sales style on consumer orientations by T V Rao (Working Paper No. 1976/107)

by Rao, T V.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Ahmedabad Indian Institute of Management 1976Availability: Items available for loan: Vikram Sarabhai Library [Call number: WP 1976 (107) ] (1).

Some aspects of the structure of consumer demand for foodgrains in India by P. S. George (Working Paper, No. 1979/292)

by George, P. S.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Ahmedabad Indian Institute of Management 1979Availability: Items available for loan: Vikram Sarabhai Library [Call number: WP 1979 (292) ] (1).

Readings in social psychology

by Freedman, Jonathan L [Editor] | Carlsmith, J. Merrill [Editor] | Sears, David O [Editor].

Publisher: Englewood Cliffs Prentice-Hall, Inc. 1971Availability: Items available for loan: Vikram Sarabhai Library [Call number: 301.1508 F7R3] (1).

Marketing and customer behaviour

by Jenkins, John R. G.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Oxford, New York Pergamon Press 1972Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.83 J3M2] (1).

Anticipations and purchases: an analysis of consumer behaviour

by Juster, Francis Thomas.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Princeton, New Jersey Princeton University Press 1964Availability: Items available for loan: Vikram Sarabhai Library [Call number: 339.4018 J8A6] (1).

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