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Rethinking business to business marketing

by Sherlock, Paul.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York Free Press 1991Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.8 S4R3] (1).

Business marketing management.

by Bingham, Frank G.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Lincolnwood NTC Business Books 1998Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.8 B4B8] (1).

Industrial Marketing Management.

by Hutt, Michael D | Speh, Thomas W.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Chicago The Dryden Press 1985Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.8 H8I6] (1).

Business-to-business marketing: strategies and implementation

by Michel, Daniel | Naude, Peter | Salle, Robert | Valla, Jean-Paul.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York Palgrave/Macmillan 2003Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.8 M4B81] (1).

Business marketing strategy: cases, concepts and applications

by Kasturi Rangan, V | Shapiro, Benson P | Moriarty, Rowland T.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Chicago Irwin 1995Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.802 K2B8] (1).

Business marketing: concepts and cases

by Sarin, Sharad.

Publisher: New Delhi McGraw Hill Education (India) Private Ltd 2013Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.802 S2B8] (1).

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