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Marketing

by Hasty, Ronald W | Will, R. Ted.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: San Francisco Canfield Press 1975Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.8 H2M2] (1).

Social responsibility in marketing: a proactive and profitable marketing management strategy

by Samli, A Coskun.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Westport Quorum Books 1992Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.8 S2S6] (1).
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Contemporary marketing and consumer behavior: an anthropological sourcebook

by Sherry , John F [Editor].

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Thousand Oaks Sage publications 1995Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.83 C61] (1).

Communications for social marketing: a study in family planning

by Bhandari, Labdhi.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Delhi The Macmillan Company of India Limited 1978Availability: Items available for loan: Vikram Sarabhai Library [Call number: FP 301.426 B4C6-1] (3).

Macromarketing: a global focus: marketing systems, societal development, equity and poverty Vol. 1-4

by Shapiro, Stanley J [Editor ] | Tadajewski, Mark [Editor ] | Shultz, Clifford J [Editor ].

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London Sage publications, Inc 2009Availability: Items available for reference: Vikram Sarabhai Library [Call number: 658.802 M2-I] (4).

Constructing quality: the classification of goods in markets

by Beckert, Jens [Editor] | Musselin, Christine [Editor].

Publisher: Oxford Oxford University Press 2013Online access: E-book Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.8 C6] (1).

You are the product: how to survive and thrive in the era of reputation economics

by Klein, Joshua.

Publisher: U.S.A. Palgrave Macmillan 2015Availability: Items available for loan: Vikram Sarabhai Library [Call number: 650.13 K5Y6] (1).

Epic content marketing: how to tell a different story, break through the clutter, and win more customers by marketing less

by Pulizzi, Joe.

Publisher: New York McGraw-Hill Education 2014Availability: Items available for loan: Vikram Sarabhai Library [Call number: 658.8 P8E7] (1).
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