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Creating brand cool: brand distinction in the online marketplace

by Abraham, Joan.

Material type: Text Text; Literary form: Not fiction Publication details: New York Routledge 2021Availability: Not available: Checked out (1).

Amazon unbound: Jeff Bezos and the invention of a global empire

by Stone, Brad.

Material type: Text Text; Literary form: Not fiction Publication details: London Simon & Schuster 2021Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 381.142 S8A6.

Virtual competition: the promise and perils of the algorithm-driven economy

by Ezrachi, Ariel | Stucke, Maurice E [Co-author].

Material type: Text Text; Literary form: Not fiction Publication details: Cambridge Harvard University Press 2016Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 381.142 E9V4.

Blockchain basics: a non-technical introduction in 25 steps

by Drescher, Daniel.

Edition: 2ndMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York Apress Media 2017Availability: Not available: Checked out (1).

Digital finance: big data, start-ups, and the future of financial services

by Beaumont, Perry H.

Material type: Text Text; Literary form: Not fiction Publication details: Oxon Routledge 2020Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 332.1 B3D4.

The network imperative: how to survive and grow in the age of digital business models

by Libert, Barry | Beck, Megan | Wind, Jerry.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Massachusetts Harvard Business Review Press 2016Availability: Not available: Checked out (1).

Mastering bitcoin: unlocking digital cryptocurrencies

by Antonopoulos, Andreas.

Publication details: Beijing O'Reilly 2015Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 332.40285 A6M2.

Why customers would rather have a smartphone than a car: relationship retailing as an opportunity

by Molenaar, Cor.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Farnham Gower Publishing 2015Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.8342 M6W4.

Paid attention: innovative advertising for a digital world

by Yakob, Faris.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: London Kogan Page 2015Availability: Not available: Checked out (1).

Ecommerce unmasked: hidden secrets to fight online battles

by Chandulal, Rekha.

Publication details: NA Rekha Chandulal 2015Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.8 C4E2.
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E-commerce get it right! essential step by step guide for selling and marketing products online

by Daniel, Ian.

Publication details: . Neuro Digital 2011Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.84 D2E2.

Always on: digital brand strategy in a big data world

by Overland, Arve Peder.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Burlington Gower Publishing 2014Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.872 O9A5.

E-commerce 2014: business, technology, society

by Laudon, Kenneth C | Traver, Carol Guercio.

Edition: 10th ed. Publication details: Boston Pearson 2014Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.872 L2E2-2014.

E-banking and e-commerce: emerging issues in India

by Subramani, N | Murugesan, M | Anbalagan, D | Ganesan, V.

Publication details: Delhi Abhijeet Publications 2008Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 332.170285 S8E2.

E-commerce: strategy, technology, and implementation

by Schneider, Gary P.

Edition: 9th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Cengage Learning 2012Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 004.6 S2E5.

Strategic management of information systems

by Pearlson, Keri E | Saunders, Carol S.

Edition: 4th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Hoboken John Wiley & Sons 2009Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.4038 P3M2/2009.

Six pixels of separation: everyone is connected. connect your business to everyone

by Joel, Mitch.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York Business Plus 2009Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.872 J6S4.

Global e-commerce and online marketing : watching the evolution

by Dholakia, Nikhilesh [Editor] | Fritz, Wolfgang [Editor] | Dholakia, Ruby Roy [Editor] | Mundorf, Norbert [Editor].

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Westport, Connecticut Quorum Books 2002Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.84 G5.

Creative disruption: what you need to do shake up your business in a digital world

by Waldman, Simon.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Harlow Pearson 2010Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.4063 W2C7.

Electronic commerce: a managerial perspective 2006

by Turban, Efraim | King, David | Viehland, Dennis | Lee, Jae | Kohli, Rajiv [Contributor] | Cheung, Christy [Contributor] | Lai, Linda [Contributor].

Edition: 4th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Delhi Dorling Kindersley (India) Pvt. Ltd. 2009; Delhi Pearson Education, Inc. 2006Availability: Items available for loan: Vikram Sarabhai Library (1) Call number: 658.054678 T8E5/2006.

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