Legends in marketing - 9 Vols. by Kotler, Philip | Achrol, Ravi S [Editor (Vol.1)] | Blattberg, Robert C [Editor (Vol.2)] | Shankar, Venkatesh [Editor (Vol.3)] | Ambler, Tim [Editor (Vol.4)] | Urban, Glen [Editor (Vol.5)] | Roberts, John [Editor (Vol.5)] | Silk, Alvin [Editor (Vol.5)] | Wind, Jerry [Editor (Vol.5)] | Czinkota, Michael R [Editor (Vol.6)] | Skuba, Charles J [Editor (Vol.6)] | Duparcq, Patrick J [Editor (Vol.7)] | Wilkie, William L [Editor (Vol.8)] | Bloom, Paul N [Editor (Vol.9)] | Grier, Sonya A [Contributor ] | Andreason, Alan R [Contributor ] | Duparcq, Patrick J [Contributor ] | Czinkota, Michael R [Contributor ] | Roberts, John [Contributor ] | Barwise, Patrick [Contributor ] | Bayus, Barry L [Contributor ].
Series: Legends in marketingMaterial type:
Book; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Sage Publications 2012Availability: Not available: Not for Issue (9).