TY  - BOOK
AU  - Bell, David R.
AU  - Lattin, James M.
TI  - Shopping behaviour and consumer preference for store price format: why ""large basket"" shoppers prefer EDLP
U1  - 658.83 
PY  - 1998///
CY  - Cambridge
PB  - Marketing Science Institute
KW  - Consumer preferences
KW  - Consumers
KW  - Prices
ER  -