TY  - BOOK
AU  - Kotler, Philip
TI  - Marketing for nonprofit organizations
U1  - 658.8 
PY  - 1978///
CY  - New Delhi
PB  - Prentice-Hall of India Private Limited
KW  - Marketing
KW  - Corporations
KW  - Nonprofit
KW  - Marketing - Case studies
ER  -