TY  - BOOK
AU  - Urban, Glen L.
AU  - Hauser, John
AU  - Dholakia, Nikhilesh
TI  - Essentials of new products management
SN  - 013286584X
U1  - 658.575 
PY  - 1987///
CY  - Englewood Cliffs
PB  - Prentice-Hall, Inc.
KW  - New products - management
ER  -