TY - BOOK AU - Shook, Carrie AU - Shook, Robert L. TI - Franchising: the business strategy that changed the world SN - 0130656089 U1 - 658.87 PY - 1993/// CY - Englewood Cliffs PB - Prentice-Hall KW - United States KW - Case studies KW - Franchises(Retail trade) ER -