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Models of buyer behaviour: conceptual quantitative, and empirical

By: Sheth, Jagdish N.
Material type: materialTypeLabelBookSeries: Series in marketing management. Publisher: New York Harper & Row 1974Description: xiii, 441 p.ISBN: 006046092X.Subject(s): Consumers - Addresses, essays, lectures | Consumers - Mathematical models - Addresses, essays, lectures | Market segmentation - Addresses, essays, lecturesDDC classification: 658.83
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Item type Current location Item location Call number Copy number Status Notes Date due Barcode
Books Vikram Sarabhai Library
KLMDC 658.83 S4M6-1 (Browse shelf) 1 Available PM (2.1.2017) 71907
Books Vikram Sarabhai Library
KLMDC 658.83 S4M6-2 (Browse shelf) 2 Available 72166

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