Models of buyer behaviour: conceptual quantitative, and empirical Sheth, Jagdish N.

By: Sheth, Jagdish N
Material type: TextTextSeries: Series in marketing managementPublisher: New York Harper & Row 1974Description: xiii, 441 pISBN: 006046092XSubject(s): Consumers - Addresses, essays, lectures | Consumers - Mathematical models - Addresses, essays, lectures | Market segmentation - Addresses, essays, lecturesDDC classification: 658.83
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Item type Current location Item location Call number Copy number Status Notes Date due Barcode
Books Vikram Sarabhai Library
KLMDC 658.83 S4M6-1 (Browse shelf) 1 Available PM (2.1.2017) 71907
Books Vikram Sarabhai Library
KLMDC 658.83 S4M6-2 (Browse shelf) 2 Available 72166

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