Indian Institute of Management Ahmedabad

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New commodities and consumer behaviour

By: Ironmonger, D. S.
Material type: materialTypeLabelBookSeries: University of Cambridge, Department of Applied Economics, Monographs no. 20. Publisher: Cambridge Cambridge University Press 1972Description: xviii, 200 p.ISBN: 0521083370.Subject(s): Consumers | New ProductsDDC classification: 658.83
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Books Vikram Sarabhai Library
KLMDC 658.83 I7N3 (Browse shelf) Available 58288

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