Retailing
Material type:
- 0333997689
- 9780333997680
- 658.87
Item type | Current library | Item location | Shelving location | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|
Books | Vikram Sarabhai Library | Rack 40-A / Slot 2288 (2nd Floor, East Wing) | General Stacks | 658.87 K3R3 (Browse shelf(Opens below)) | Available | 159120 |
The retail industry is increasingly imposing itself in a number of fields. In the economy it is a major employer and creator of wealth; it provides many opportunities for consumption, not only of products but also of experiences. Shopping is a leisure activity for many, an agreeably social way to spend time. In a changing world, retailers are a reassuringly familiar part of our everyday landscape, and retail brands provide consistent, if sometimes disappointing, reference points. If anything retailers at least partly shape these changes, driven by the energy of competition to offer new products and services in enjoyable and occasionally entertaining shopping environments. And with the internet, these physical environments can now virtually extend into our homes. The industry is nothing if not relevant.
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